Midweight Marketing Digital Analyst

Our client in the Advertising industry, based in Port Elizabeth is currently looking to employ an experienced Midweight Digital Analyst.

An awesome career opportunity awaits.

Requirements:

• Relevant degree in advertising.
• 3 to 4 years’ experience.
• Competent in Data Studio and Google Analytics.
• Critical thinking/ Metacognition.
• The ability to think about a plan of action.
• The ability to maintain and monitor the plan of action.
• Online media marketing.
• Analysis and report building.
• Communication skills.
• Time management

Duties and Responsibilities:

• Mathematics – digital marketing analysts look at numbers daily to analyze all of the efforts put into digital marketing, which requires strong mathematical skills.
• Develop paid media strategies and implement paid media (social media and google).
• Update and maintain ad management platforms and tools.
• Review and validate data integrity, quality, and accuracy.
• Preparing reports (in data studio) and presentations.
• Analyze customer behavior, marketing trends, digital media and platform performance and derive marketing insights and recommendations from this.
• Analyze and report on SEO with recommendations for improvement.
• Improve the agency’s SEO capabilities.
• Develop ad hoc analysis (snapshot reports for troubleshooting).
• Identify potential process improvements and improvements in areas within digital marketing for optimal performance.

Please note should you not receive a response within two weeks of applying please consider your application unsuccessful.