Digital Marketing Analyst

Recruiter:

Telebest

Job Ref:

CTO000444/gko

Date posted:

Wednesday, May 11, 2022

Location:

Capetown, South Africa

JOB SUMMARY:
Our retail client, based in Cape Town CBD, is seeking to employ a Digital Marketing Analyst to join their team.

JOB DESCRIPTION:

Responsibilities

Google Tag Manager: Tagging implementation, testing, maintenance and troubleshooting.
Google Analytics implementation using GA4
Build reporting views in Google Analytics and reporting dashboards in Google Data Studio using various data sources in order to support marketing decision making
Setup and analysis of A/B tests using Google Optimize
Run and analyse Technical SEO audits
Support the wider marketing team with digital analysis in their areas where required
Continuously evaluate new technologies

Requirements

Degree in Marketing, Business Management or Statistics
Minimum 3 years’ experience in a digital marketing environment
Experience working with retail clients and ecommerce
Extensive experience in leveraging an array of web analytics and reporting platforms including Google Analytics, Search Console, Facebook Analytics, Google Data Studio
Experience working with digital marketing channels (SEO/SEM/Display/Social etc), tag management tools (Google Tag Manager) and data layer implementations
Proven expert knowledge in Google Analytics Reporting (Universal and 4), including attribution reporting and setting up advanced implementations of Google Analytics (including data layers and eCommerce)
Demonstrable experience with Google Optimize and/or other mainstream web Optimization and Personalization platforms
Ability to work across and within teams
Ability to influence and educate wider business stakeholders
Ownership driven, pro-active to self-learn and make progress.
Strong technical communicator - able to turn complex technical concepts into simple and easy to understand concepts for the wider business
Exceptional attention to detail
Ability to work on multiple priorities simultaneously. Strong ability to prioritize and manage own time as well as assisting teams where needed.

Advantageous

Experience building and optimising feeds
Knowledge of Analysis techniques for Big Data, Data Integration, Data Warehousing, Google Cloud is a plus

Ability to utilise BigQuery as a data source

Should you not receive a response within 10 days, kindly regard your application as unsuccessful.

NB! This job is now closed. You can apply for other jobs by uploading your CV.

Similar jobs you might be interested in:

Copywriter - Digital Marketing - Durbanville
Location: Cape Town
Salary:
We are looking for a creative copywriter to join our digital marketing team, to assist us in creating copy for websites, social media and blogs
9 days ago

Digital Marketing Coordinator
Location: Cape Town
Salary:
Our client is seeking a digital marketing Coordinator to join their team in Cape Town.
19 days ago

Digital Marketing Coordinator
Location: Cape Town
Salary:
Do you have an appetite for staying on top of the latest tech and digital system trends, are you eager to learn in a fast-paced environment?If you answered YES, then you might just be the digital marketing Coordinator that our client has been searching for.As a person who is well versed in CMS E-Commerce platforms, paid media, and SEO, and has a passion for all things digital, you will be responsi...
21 days ago

Digital Marketing Coordinator
Location: Cape Town
Salary:
Do you have an appetite for staying on top of the latest tech and digital system trends, are you eager to learn in a fast-paced environment?If you answered YES, then you might just be the digital marketing Coordinator that our client has been searching for.As a person who is well versed in CMS E-Commerce platforms, paid media, and SEO, and has a passion for all things digital, you will be responsi...
22 days ago

Digital Marketing Coordinator
Location: Cape Town
Salary: 25000
Are you passionate about building brands and shaping unforgettable digital experiences? Do you thrive in a fast-paced environment where creativity meets strategy? If so, we have an exciting opportunity that might just be your perfect fit!Â Join our team as a digital marketing Coordinator and step into the world of dynamic e-commerce. At our company, we're dedicated to designing, sourcing, and deve...
2 days ago

Product Owner
Location: Cape Town
Salary:
We are seeking a dynamic and experienced Product Owner to lead the development and enhancement of the rain website. As the Product Owner, you will be responsible for defining and prioritizing the product backlog, collaborating with cross-functional teams, and ensuring the delivery of high-quality features that align with business goals and customer needs. The ideal candidate will have a strong und...
8 days ago

Senior Account Manager
Location: Durbanville
Salary: Market related
Our client is seeking an experienced Senior Account Manager to join their team. This role requires s
1 day ago

Junior Account Manager
Location: Durbanville
Salary: Market related
We are seeking a motivated and detail-oriented Junior Account Manager to join our client's dynamic d
1 day ago

Traffic Manager
Location: Durbanville
Salary: Market related
As a Traffic Manager, you will play a crucial role in managing the workflow of our client's digital
1 day ago

Content Operations Manager
Location: Cape Town
Salary:
1 day ago

Digital Marketing Analyst

Similar jobs you might be interested in:

Create a free job alert for Digital Marketing Analyst in Capetown