Content & Public Relations Healthcare

 

Recruiter:

Stafflink Recruitment Solutions

Job Ref:

STL71

Date posted:

Saturday, September 3, 2022

Location:

Pretoria, South Africa

Salary:

R850 000.00 per annum


JOB SUMMARY:
Journalism - Public Relations Content Writer Pretoria

JOB DESCRIPTION:

Requirements:
  • A 3-year tertiary or equivalent qualification in Journalism, Copywriting, Editing, Communication or Public Relations.
  • 8 years’ relevant experience in Journalism, Marketing, Client Services, Public Relations and/or Communication, of which at least four years should be in a senior supervisory capacity.
  • Must have knowledge and professional experience of the theory, practice and technique of communication/journalism,crisis communication and writing original, compelling content.
  • Ability to adhere to deadlines and work on several projects simultaneously.
  • Creative thinker
  • Excellent ability to communicate in writing and speaking, narrating the compelling story of the brand and generate content to help shape the media’s perception of company.
  • Computer literate in MS Office.
  • Core competencies (building relations, media liaison, managing resources, communicate with impact, customer focus and planning & organising).
  • Leadership competencies (delivering results, continuous improvement and leading innovation).
  • Enabling competencies (data analytics, digital readiness and solutioning complexity).
Job Function:
My client is looking for a talented and experienced copywriter, public relations and communication specialist to join our Marketing team using different types of platforms and managing a team to generate relevant content for various stakeholders:
  • Responsible for content management through the following actions:
  • Delivery of quality, original content for the various communication mediums used in the Marketing & Communications Departments;
  • Ensure that a central communication guide is in place, kept up to date and made available;
  • Apply fact-checking and sign-off guidelines to all content;
  • Ensure content is appealing to various target audiences and suitably written for the various communication mediums;
  • Edit and sign off on the content generated by copywriters and journalists; and
  • Initiate and ensure continuous communication of trends and industry information.
  • Manage the Copywriting team
  • Formulate communication and public relation strategies for Medihelp’s various stakeholders.
  • Oversee the preparation and sign-off of suitable content for the execution of the communication and public relation strategies.
  • Draft media releases.
  • Guide and prepare scripts for videos.
  • Manage the execution of the content plan in consultation with involved parties.
  • Source, appoint and liaise with external journalists to brief them regarding content, and manage the quality of content.
  • Ensure constant operational efficiency through innovation within areas under control.
  • Ensure adherence to all legislative and regulatory prescripts.
  • Continuously evaluate plans, actions and resources to ensure that objectives are achieved.
  • Manage the budget in order to utilise resources effectively and achieve objectives.

 

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