Dealer Principal

Recruiter:

Sydsen

Job Ref:

PTA000514/WS

Date posted:

Friday, August 29, 2025

Location:

Lydenburg, South Africa

SUMMARY:
We are seeking a highly driven and experienced Dealer Principal to lead a well-established dealership in Lydenburg, Limpopo. This is a senior leadership role that requires strong business acumen, exceptional leadership skills, and the ability to drive profitability and operational excellence.

POSITION INFO:

Key Responsibilities:

Oversee the full dealership operations including New & Pre-Owned Vehicle Sales, Service, Parts, and Finance.
Drive profitability across all departments by implementing effective business strategies.
Ensure compliance with manufacturer standards and dealership policies.
Lead, motivate, and develop departmental managers and staff.
Build and maintain strong customer relationships to ensure a high level of satisfaction.
Analyse financial performance and implement corrective actions where necessary.
Report directly to the OEM/Dealer Group management on operational and financial performance.

Minimum Requirements:

Matric / Grade 12 (Tertiary qualification in Business/Commerce/Management advantageous).
Minimum 3 years of Dealer Principal experience within the motor industry.
Strong track record in achieving profitability and growth in all departments.
Excellent leadership, communication, and decision-making skills.
Solid understanding of OEM requirements, financial management, and compliance.
Valid driver’s license and clean criminal record.

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