Digital Content & Engagement Strategist

Recruiter:

O'Brien Recruitment

Job Ref:

3509666513

Date posted:

Wednesday, May 14, 2025

Location:

Cape Town, South Africa

SUMMARY:
-

POSITION INFO:

Are you a digital trailblazer with a passion for purpose? We’re looking for a Digital Engagement Coordinator to join a leading conservation-focused organisation that’s shaping a better world for generations to come. If you thrive on creating user journeys that don’t just inform but inspire, and you want your digital skills to make a real impact, this one’s for you.

You’ll play a key role in managing and optimising the organisation’s website and digital platforms, creating meaningful and strategic content, and amplifying digital engagement across channels. This is a balance between content creation, technical web management, and data-driven digital strategy.

Please kindly forward your CV to , or apply here directly.

Roughly 60% of your focus will be:

Managing, updating, and optimising the main website and campaign landing pages.
Enhancing user experience through design, performance tracking, SEO, A/B testing, and responsive design.
Collaborating with internal teams to align digital content with communication and fundraising goals.
Being the go-to champion for CMS usage and best practices.

The other 40% will be:

Growing online engagement and traffic through strategic SEO, email campaigns, and CRM integration.
Supporting marketing automation and segmented supporter journeys via HubSpot.
Coordinating with social media channels to extend reach and conversions.
Analysing metrics and adapting strategies based on performance data.

Your Toolbox Should Include:

A relevant qualification in Communications, Marketing, Web, Design, or Media.
3+ years’ experience in digital content management, website admin or digital marketing.
Strong CMS skills, preferably with experience across multiple platforms.
Proficiency in SEO, analytics tools (Google Analytics, Tag Manager), and basic HTML/CSS.
Familiarity with digital content tools like Photoshop or Canva.
Bonus points for experience with HubSpot or similar CRM platforms.
Copywriting savvy—clear CTAs, compelling headlines, and sharp editorial judgment.
Data-driven mindset with the ability to translate insights into action.
Passion for the environment and a strong alignment to values like courage, respect, and collaboration.

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