Digital Marketing Manager

 

Recruiter:

IOCO

Job Ref:

iOCO01691

Date posted:

Thursday, July 14, 2022

Location:

Johannesburg, South Africa

Salary:

Negotiable


JOB SUMMARY:
The Role:

We are recruiting a Digital Marketing Manager to join our dynamic team in Johannesburg .

This job entails planning and executing all digital marketing efforts, including search engine optimization/search engine marketing (SEO/SEM0, maintaining the digital marketing, email, social media as well as display advertising campaigns)....

JOB DESCRIPTION:

The Role:

We are recruiting a Digital Marketing Manager to join our dynamic team in Johannesburg .

This job entails planning and executing all digital marketing efforts, including search engine optimization/search engine marketing (SEO/SEM0, maintaining the digital marketing, email, social media as well as display advertising campaigns).

 

 

Skills and Experience:

Qualification Required:

  • Matric 
  • Qualification in Marketing

Preferred Qualifications:                                         

  • Google Analytics certifications, Google Ads Certifications                                    

Experience Required:

  • 2 - 5 yrs -  Exposure and experience with Google Ads and Google Analytics, Social Media marketing. Content marketing and Digital Public Relations. Marketing automation                 
Key Accountabilities:

Duties/Responsibilities:

  • Designing, building and maintaining the companyâ??s social media presence          
  • Identifying trends and insights as well as optimizing spend and performance based on the insights gained from these activities                            
  • Brainstorming innovating and out-of-the-box growth strategies                            
  • Planning, executing, and measuring experiments as well as conversion tests        
  • Collaborating with internal teams in order to design landing pages and optimize user experience                            
  • Use strong analytical abilities to evaluate end-to-end customer experiences across multiple channels as well as customer touch points                            
  • Collaborating (and managing as applicable) agencies and other vendor partners 
  • Evaluating emerging technologies as well as providing thought leadership and perspective for adoption where appropriate                            
  • Knowledge of marketing automation tools and strategies                                           
  • Knowledge of SEO                             
  • Designing, executing mapping marketing effort in the creation of cutover leads    
  • Articulation of value proposition and appropriate market positioning                     
  • Tooling and innovation across digital and marketing landscape                            
  • Marketing strategy and practical / executable plans aligns thereto                           
  • Focus on outcome and achievement of Digital and Group objectives                          
  • Amplification of content for reach and impact                            
  • Engagement and collaboration with other marketing stakeholders and Marketing council                                              
Personality and Attributes:

Innovative

  • Introduces new ideas that support the creation and development of new products, services, methods or procedures                    

Collaboration

  • Ability to work together in a group, combine strengths, negate weaknesses, and contribute expertise to accomplish a shared objective                     

Forward-looking

  • Thinks strategically about the range of the market , business, and/or scientific issues likely to affect the outcomes of the business.
  • Takes a long term view, thinks on a broad canvas, and entertains wide ranging possibilities in developing a vision for the future of the organization                     

                        

Other:

Work environment:

  • Office based (currently remote work)

Physical demands:

  • Office based

Travel:

  • As per business needs and required

 

NB! This job is now closed. You can apply for other jobs by uploading your CV.



 

 

 

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