Digital Marketing and CRM Manager

 

Recruiter:

Persona Staff

Job Ref:

CPT002714/ML

Date posted:

Friday, May 6, 2022

Location:

Capetown, South Africa

Salary:

Market Related


JOB SUMMARY:
A successful educational institution, focusing in marketing and advertising studies is seeking to employ a mid to senior level Digital Marketing and CRM Manager, to join their offices in the Southern Suburbs. 

You will be responsible for managing all digital and CRM marketing efforts, with priority focuses on growing demands and leads for the on-campus programmes as well as radically ramping up lead generation for the online programmes through digital channels.

JOB DESCRIPTION:

Responsibilities (Not limited to):
  • Develop Execute Implement and Optimize Digital Strategies for the company
  • Manage and maintain the company’s website and associated microsite(s)
  • Campaign Analytics and Analysis
  • Manage and maintain the company’s social media platforms
  • Content strategy and management of production thereof
  • Campaign management and online reputation management
  • Manage user rights
  • Event Social Media Coverage & CRM Collection
  • Pre- and post-event digital amplification and content creation (working with in-house design team / partnering agencies / freelance consultants)
  • Attend brand events to assist with the management of CRM Collection, digital activations, videographers and to capture live social media coverage
  • Generate frequent Meltwater reports
  • Offer insights and strategic input based on report insights
  • Stay appraised of and be comfortable implementing new digital trends
  • Negotiate contracts with service providers
  • Internal CRM Database Management
  • Email & SMS Marketing as well as Report on delivery results
  • Manage event invitations, guest lists and RSVPs as well as report on delivery results
  • Work with in-house design agency and freelance consultants on various CRM and brand projects
  • Develop, nurture and manage online communities
  • Work within agreed budgets
  • Train users, coordinators or interns when required
Skills and Requirements:
  • Marketing degree or similar qualification
  • Digital Marketing postgraduate or short course(s)
  • Minimum 5 years’ experience in Digital Marketing (Agency or in-house)
  • Highly inclusive and professional stakeholder management skills
  • Proven ability to plan and manage budgets
  • Excellent team player, communication, and decision-making skills
  • Content Management System (CMS) knowledge & experience
  • SalesForce advanced knowledge is advantageous
  • Online monitoring software knowledge & experience
  • Online content production and eventing experience
  • Google Analytics as a top proficiency
  • Confidence to present to senior management and international stakeholders
  • Experience working in Ed Tech is advantageous
  • Ability to work independently and use initiative
  • Endurance and ability to tolerate extended hours
  • Understanding the importance of attention to detail
Behavioural Attributes and Competencies:
We actively prioritise the right attitude combined with the right behavioural attributes in combination to prior experience, we value both intellectual and emotional intelligence in our people:
  • A growth mindset and a “can-do” attitude. People with a growth mindset “tend to thrive on challenges and embrace failure as a mechanism for learning and development”. They constantly question the world and their place within it, and look for opportunities to improve themselves and their environments around them
  • Constant curiosity and hunger for learning
  • Excellent written and verbal communication skills. Not only is communication one of the most important elements of this role, but you are also an ambassador of the company.
  • Professionalism, patience, and kindness. Dealing with people day in and day out can be taxing, and it takes a particular kind of person to keep calm, cheerful and effective
  • Ability to work in a team, and to work under pressure
  • A passion for education.

To apply please send your CV to
Please note that only shortlisted candidates will be contacted. Should you not receive feedback within 48 hours, please accept your application as unsuccessful.
Persona Staff CC is POPIA (Protection of Personal Information Act, 2013) compliant, all personal information is protected according to legislation. Applying for any of our available vacancies, you give Persona Staff consent to process your Personal Information for Recruitment Purposes, according to the POPI ACT, 2013. If you have any concerns regarding your Personal Information and our compliance towards the legislation, you are welcome to request out POPI Act Policy.

 

NB! This job is now closed. You can apply for other jobs by uploading your CV.



 

 

 

Similar jobs you might be interested in:

Digital AI Marketing & CRM Manager Zoho
Location: Capetown
Salary: Monthly Salary, Commission
Cape Town
28 days ago


Digital Marketing Executive / SEO Specialist
Location: Cape Town
Salary: R37 500.00 Monthly
Job Description:The digital marketing Executive / SEO Specialist will be responsible for managing paid and organic campaigns, optimising web traffic, driving lead generation, and creating engaging content for multiple brands. The role requires analytical thinking, creativity, and strong digital marketing expertise to improve brand visibility and campaign performance across digital channels.
4 days ago


12-month Digital Marketing Learnership
Location: Cape Town
Salary:
4 days ago


Digital Marketing Manager
Location: Cape Town
Salary: 650000 Annually
Our client in Goodwood is looking for the services of a digital marketing manager to join their team. You should have 8 years experience including 4 years in the digital marketing and online sports betting environment. Send your CV now!
14 days ago


Digital Marketing Data Analyst
Location: Capetown
Salary: R18,000 - R25,000 p/m
This role exists to turn marketing data into actionable business intelligence. You''''ll be responsible for analyzing campaign performance, maintaining dashboards, reporting on trends, and identifying opportunities to optimize visibility and ROI.
20 days ago


Digital Marketing Manager
Location: Cape Town
Salary:
54 days ago


Digital Marketing Specialist (SEO & PPC)
Location: Capetown
Salary: Monthly Salary + 13th cheque + medical aid
Cape Town
60 days ago


Sales & Marketing Automation Specialist (Marketo is a must)
Location: Cape Town
Salary:
Ready to be the bridge between marketing and sales? We're on the hunt for an automation ace to join a global enterprise. In this role, you'll use tech to streamline processes, score hot leads, and directly contribute to sales growth. If you're analytical, love automation, and want to see your work directly impact the bottom line, let's talk.
5 days ago


Client Engagement Manager
Location: Cape Town
Salary:
Our client, one of South Africa’s Largest Banks, is looking for a Client Engagement manager to join their team.
6 days ago


Architectural Business Development Consultant
Location: Capetown
Salary: To be confirmed
We are are assisting our client in recruiting for a Architectural Business Development Consultant
6 days ago


Create a free job alert for Digital Marketing and CRM Manager in Capetown

Enter your email address below and we will email you similar jobs when they become available:

You can cancel at any time. We will not spam you.
By giving us your email address your agree to our Terms and Conditions