EMAIL MARKETING MANAGER (Must have a Bachelor’s degree in Business and/or Marketing or related field) – AA/EE - CAPE TOWN

 

Recruiter:

MH Solutions

Job Ref:

CT001608/MH

Date posted:

Tuesday, April 6, 2021

Location:

Capetown, South Africa


SUMMARY:
You will be responsible for building an Email Marketing Strategy that focuses on meeting and exceeding targets, analyzing and reporting on Email performance and managing a team that helps to execute on the Email Strategy.

POSITION INFO:

KEY RESPONSIBILITIES WILL INCLUDE:

 

  • Email Marketing Strategy 
  • Email Performance Daily
  • Email KPIs and Targets
  • Reporting & Monitoring - responsible for reporting on performance of email types and will need to actively deep-dive performance problems. This includes analyzing the subscriber database, researching best practice, recommending, and implementing solutions, and ultimately monitoring problems to correction.
  • Manage and grow the in-house Email Marketing team.  
  • Partner with stakeholders across the business including Brand, Advertising and Merchant teams to support business priorities and achieve KPI targets.
  • Email Send Schedule - In collaboration with the broader Marketing and Retail teams, you will be responsible for designing the weekly email send schedule to meet the required targets and Retail priorities.
  • Email Campaigns - You will be responsible for conceptualising, briefing, and executing commercial Email and CRM campaigns.
  • Audience Segmentation & Database Management - You will be responsible for selecting and segmenting Email audiences to achieve optimal campaign results. Furthermore, you will be responsible for the maintenance of the subscriber database (incl. unsubscribes and preference change requests)  

 

QUALIFICATIONS:

  • A minimum of 3-5 years working in Email Marketing and/or related Digital Marketing
  • Bachelor’s Degree in Business and/or Marketing or related field
  • Strong analytical skills with a passion for using data to inform marketing decisions  
  • A strong working knowledge of Google sheets and/or Microsoft Excel
  • SQL Skills (advantageous)
  • Experience with managing a team
  • Excellent written communication and copywriting skills
  • Experience managing a team
  • Tech savvy with a deep understanding of sophisticated CRM Tools and marketing automation software (like Salesforce and Braze)
  • Experience using Litmus or similar email rendering tools is advantageous
  • Experience using Return Path or similar deliverability tools is advantageous
  • A grounding in Marketing and Communication principles
  • Confident presentation skills with extensive experience presenting to Senior Management and Executives.

 

Should you be interested in this position and meet the above criteria, forward your MS Word CV to Priscilla – --------Please upload your CV here-------->

       Only short-listed candidates will be contacted.



 

NB! This job is now closed. You can apply for other jobs by uploading your CV.



 

 

 

Similar jobs you might be interested in:

CRM Manager
Location: Capetown
Salary: Market Related
CRM manager
6 days ago


CRM Specialist
Location: Capetown
Salary: Market Related
CRM Specialist
6 days ago


CRM Coordinator
Location: Capetown
Salary: Market Related
CRM Coordinator
6 days ago


Media Sales / Account Manager
Location: Capetown
Salary: R 200 000 to R 300 000
Media Sales / account manager in Cape town
11 days ago


Marketing Manager
Location: Stellenbosch
Salary:
13 days ago


Data Lead / Senior Data Scientist - Klapmuts
Location: Klapmuts
Salary:
Our client in the Boland is in need of a Data Lead.
14 days ago


Assistant Manager – Somerset West
Location: Capetown
Salary: Basic
assistant manager – Somerset West
14 days ago


Senior Digital Project Manager
Location: Capetown
Salary: Market-related
Facilitate the creation of new product pages and lead a new contact form strategy while working closely with Global marketing and web teams. South africa (Remote) R60 000 - R70 000
25 days ago


Marketing Campaign and Analytics Manager
Location: Cape Town
Salary:
We’re looking for a marketing Campaign & analytics manager to plan, execute, and optimise integrated marketing campaigns that drive awareness, engagement, adoption, and revenue. You’ll work closely with Growth, Product marketing, Sales, and Customer Success to deliver data-driven, scalable campaigns across the full funnelKey responsibilitiesDevelop and manage integrated campaign strategies ali...
43 days ago


Financial Commercial Analyst – FMCG Retail - Cape Town
Location: Capetown
Salary: Basic
Financial Commercial analyst – FMCG Retail - Cape town
43 days ago


Create a free job alert for EMAIL MARKETING MANAGER (Must have a Bachelor’s degree in Business and/or Marketing or related field) – AA/EE - CAPE TOWN in Capetown

Enter your email address below and we will email you similar jobs when they become available:

You can cancel at any time. We will not spam you.
By giving us your email address your agree to our Terms and Conditions