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Fulfill graphic design requirements for the business, including company forms, media layout, and digital assets.
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Create visually compelling designs that meet the needs of the business and its customers, with a focus on innovation and originality.
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Demonstrate proficiency in design software, typography, color theory, layout, and other technical aspects of graphic design.
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Develop and maintain excellent customer relationships by building rapport with suppliers and clients.
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Operational
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Design
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Advise on visual strategies to reach target audiences through various digital platforms and print media.
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Create compelling visual representations of campaign related messages.
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Create comprehensive and cohesive video content.
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Exhibit problem-solving skills to evaluate issues and develop effective solutions.
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Determine the message the design should convey and ensure alignment with brand guidelines.
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Create engaging images, graphics, and animations that identify a product or communicate a message.
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Develop graphics for product illustrations, logos, websites, and social media content.
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Select appropriate colors, images, text style, and layout, while maintaining consistency across all materials.
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Retouch and manipulate digital photography and artwork to optimize visual impact.
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Review designs for errors and ensure adherence to brand guidelines before printing or publishing them.
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Develop concepts, graphics, and layouts for product illustrations, company logos, newsletters, websites, and marketing campaigns.
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Determine size and arrangement of illustrative material and copy, font style, and size.
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Prepare rough drafts and present ideas to clients or the marketing team for feedback and approval.
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Maintain corporate identity and ensure brand consistency across all design work.
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Willingness to learn new systems that operate outside of graphic design.
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Contribute to web design through wireframing, content sourcing and copywriting.
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Willingness to source visual content to strengthen your creative output.
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Liaison and Relationship building
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Collaborate with external printers, web developers, and other vendors to ensure deadlines are met and materials meet quality standards.
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Meet with clients, other departments, or the marketing team to determine the scope of a project and gather input on design requirements.
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Contribute to team effort by sharing design expertise, providing feedback, and assisting colleagues as needed.
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Project Management
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Manage multiple design projects simultaneously, ensuring timely completion and meeting client expectations.
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Continuously track project progress, provide updates to relevant stakeholders, and adjust priorities as needed.
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Stay up to date with industry trends, best practices, and emerging technologies to enhance design work and stay competitive in the market.
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Be flexible in your role with exposure to different aspects of the Marketing
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Department with job-rotation and function empowerment.
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Perform stock management, organisation and quality control on marketing material.
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Collaborate with various departments as needed to ensure effective communication is sent from yourself to the relevant departments.
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Manage the communication process with the departments according to deadlines.
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Communication is essential across all departments.
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Always maintain leadership attributes.
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Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop).
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Proficiency in PowerPoint and other Microsoft Office applications.
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Excellent English, both written and verbal communication skills.
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Strong portfolio showcasing diverse design skills and projects.
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Attention to detail is paramount.
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Deadline-driven and ability to manage multiple projects simultaneously.
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Effective timekeeping and organisational skills.
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Ability to prioritise tasks and adapt to changing demands.
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Coping with pressure and setbacks.
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Ability to take full responsibility and accountability for work.
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Team player with strong collaboration skills.
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Knowledge of design trends, typography, and color theory.