Head: IFA Technical Marketing and Product Campaigns

Head: IFA Technical Marketing and Product Campaigns

Leading Asset Mgt firm seeks competent indiv. Pivotal role to articulate and communicate proposition to IFA’s and roll out key projects. Develop go-to-market strategy plus technical Marketing and Communication, messaging to clients. Utilise client research.

Main Responsibilities

• Develop and refresh propositions for Independent Financial Adviser.
• Deliver go-to-market strategies for core investment propositions to segments.
• Create investment messaging and content to support IFA channels.
• Simplify investment messaging to the market and align offerings to customer needs.
• Deliver specialist messaging to requirements of projects such as fund rationalisation.
• Assist in sourcing competitor and customer insight.
• Maintain a body of knowledge on current and emerging investment propositions.
• Engage with internal and external stakeholders.
• Be instrumental in delivering digital content to clients.
• Other key duties to be discussed at interview stage.

Qualifications and Experience:

• BSc or BCom degree. Hons pref.
• 5 -10 years in Technical Marketing + Comm’s experience in Investments / Asset Mgt.
• Understand Investments, Unit Trusts, Financial Advice market, etc.

Should you be interested in the role:

• Please apply online.
• For any queries, contact Bev at SET on .