Head of Marketing

 

Recruiter:

Fempower

Job Ref:

904058588

Date posted:

Tuesday, September 6, 2022

Location:

Johannesburg, South Africa


JOB SUMMARY:
-

JOB DESCRIPTION:

Our client has an opportunity available for a Head of Marketing position.

Requirements:

  • Tertiary qualification in Marketing, Journalism and Communications.
  • 7 to 10+ years related experience.
  • Experience as a Marketing Manager essential overseeing staff.
  • Experience working in a fast-paced environment.
  • Good knowledge of marketing, sales and general warehouse procedures.
  • Proven track record in customer relations.
  • Ability to use database for recording and reporting.
  • Ability to understand and operate custom-built company systems.
  • Own vehicle and a valid driver’s license.

 

 

Responsibilities:

  • Campaign Management.
  • Development and Implementation of New Product Introductions via strategic ATL and BTL initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions, point of sale etc.
  • Digital Marketing.
  • Provide the Digital Marketing manager with yearly PRM, NPI Strategies and product information.
  • GTM or Trade Marketing.
  • Provide GTM team with yearly product roadmap and NPI Strategy roll out.
  • Budget Management.
  • Monthly management and up-dating of marketing budget plans for the HE.
  • Events and Activation Management.
  • Ensuring sample stock and relevant POS is made available for events and trade shows.
  • Product Marketing or Management.
  • Collating and distributing product information and marketing campaign information to the sales team, to be filtered to the relevant accounts.
  • Marketing Research.
  • Briefing Research agencies to conduct research on several topics to gain insight into consumer buying habits and purchase intentions.

 


 

 

 

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