Junior Events & Marketing Assistant

SUMMARY:
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POSITION INFO:

The junior marketing assistant will assist the school\'s Marketer with the day-to-day marketing activities on a school level, supporting the school objectives and marketing strategy. The role will be fluid and change according to the needs of the school and related projects and will include, but not be limited to, the following key performance areas:

SCHOOL MARKETER SUPPORT

• Provide support to the school marketer
• Execute marketing-related assignments as required
• Provide data reporting to the school marketer as per agreed timelines

SCHOOL MARKETING SUPPORT

• In the absence of a school marketer, provide direct marketing support to the school.

MARKETING STRATEGY INTEGRATION ALIGNED TO CURRO OBJECTIVES

• Support school marketer with the development of individual school marketing plans.
• Oversee and guide the implementation of the approved marketing plan.

MARKETING PROJECTS, OPEN DAYS, AND EVENTS SUPPORT

• Assist the school marketer with promotional events to acquire and retain, based on requirements and within budget supported by the approved marketing plan
• Ensure standards and effectiveness are maintained in line with the strategy and project plan/s
• Track and achieve targets as agreed
• Compile post-event reports and provide feedback to school marketer

BRAND AND CORPORATE IDENTITY MANAGED

• Assist with the implementation of the brand and correct use of CI (Corporate Identity) across the school with regard to all marketing collateral as per guidelines issued by centralised marketing and communications team
• Assist with conducting brand audits
• Be a brand ambassador

MARKETING PUBLICATIONS

• Assist with ensuring new materials for schools are packaged and deployed in line with the strategy
• Consistent approach maintained
• Correct and relevant information is used

ONLINE PRESENCE MANAGED

• Monitor social media accounts and assist with creating and posting content.

SALE RESEARCH, LEADS, AND CLOSING

• Nurture and convert leads to sales in line with targets
• Record leads and analyse quality
• Professional image maintained
• Proactive and professional
• Assist and guide effective processes
• Communications with stakeholders actioned daily / as required
• Community involved and mobilised as required in terms of strategy

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