Marketing Coordinator

SUMMARY:
Go to Market Coordinator

POSITION INFO:

Role Overview

We are looking for a skilled GTM Coordinator to join our client''s team. You will be responsible for a wide range of marketing functions, from administration and coordination to implementation of processes that support the marketing department. You will manage processes, suppliers, and finances, and also be involved in executing campaigns, events, and content development. Your work will help enhance the customer experience and contribute to the company''s overall revenue and brand equity.

Key Responsibilities

• Marketing Administration & Operations: Manage licenses, stock, supplier contracts, invoicing, and payments. You will monitor and reconcile marketing budgets and provide financial reports.
• Supplier & Stock Management: Handle supplier relationships, procurement, and distribution of marketing materials to ensure cost-effectiveness and quality control.
• Campaign & Project Execution: Coordinate and execute marketing campaigns across digital, event, and partner channels. You''ll also plan and manage brand activations and events.
• Content & Communications: Develop content calendars and communication plans. You''ll also create and distribute email campaigns and assist with content creation and copywriting.
• Creative & Brand Management: Contribute to creative brainstorming and ensure all marketing materials adhere to brand guidelines and are up-to-date.
• Product & Channel Support: Provide marketing support to internal growth teams and external partners.
• Go-to-Market Execution: Drive customer acquisition by coordinating and executing go-to-market strategies and growth initiatives

• Experience: A minimum of 6+ years of experience in marketing and/or operations
• Education: A Degree or Diploma (NQF Level 7) in Communications, Public Relations, Marketing, Journalism, or a related field.
• Skills: You must be creative, innovative, and have the ability to work cross-functionally.