Marketing and Social Media Coordinator - Durbanville

SUMMARY:
Our client, a Digital Marketing Agency, is looking for a Marketing and Social Media Coordinator for an in-office role to be based in Durbnaville

POSITION INFO:
Job Specification
They operate at the intersection of search intelligence, performance marketing and brand storytelling
Lead the development, coordination and execution of high-performance social media campaigns, with a strong emphasis on Meta platforms
Strategic thinker who understands how social media integrates with SEO, paid media and broader digital strategy

The successful candidate will work closely with:

• Our SEO team to extract insights that inform content strategy
• Designers who execute the visual storytelling of campaigns
• Clients across diverse industries
• Leadership to align campaigns with measurable business outcomes
• Develop strategic monthly social media content plans aligned with client objectives
• Create high quality written content for organic and paid social campaigns
• Manage and optimise Meta advertising campaigns
• Coordinate scheduling and publishing across platforms
• Interpret campaign analytics and report on performance
• Liaise directly with clients regarding content approvals and campaign direction
• Collaborate with SEO specialists to ensure search aligned social strategy
• Stay current with developments in Meta, AI driven search and digital marketing trends
• Contribute to internal marketing initiative

• Understanding where AI enhances efficiency and insight
• Using AI to assist research, ideation and structural drafting
• Critically evaluating and refining AI outputs
• Maintaining human strategic oversight and brand integrit

• Relevant tertiary qualification in Marketing, Communications, Journalism or a related field
• 3 to 5 years experience in an agency environment in a similar role
• Demonstrated experience managing Meta advertising campaigns
• Strong understanding of performance metrics and analytics
• Working knowledge of SEO principles
• Excellent written and verbal communication skills in English and Afrikaans
• Preference will be given to candidates with proven experience integrating organic and paid strategy
• Intellectually curious and motivated to stay ahead of digital trends
• Comfortable with new technologies, particularly AI tools
• Strategically minded and commercially aware
• Detail oriented and administratively organised
• Able to manage multiple projects without compromising quality
• Strong communicator who can articulate ideas clearly
• Problem solver who takes initiative