National Sales Manager

Recruiter:

Objective Personnel

Job Ref:

BOK006087/LA

Date posted:

Monday, November 9, 2026

Location:

Isando, South Africa

SUMMARY:
National Sales Manager

POSITION INFO:
Qualification Relevant Tertiary Qualification in Business, Commerce, Marketing or related discipline Requirements Minimum 10 years experience in building products, hardware retail or manufacturing\/distribution sales, including 5+ years in senior sales leadership. Experience managing geographically dispersed teams and substantial revenue and gross profit budgets. Strong building products or hardware retail channel knowledge (steel and aluminium product knowledge). Major account negotiation experience. Proficiency in SYSPRO, Skynamo, BI dashboards and Excel. Duties Lead the national sales organisation to deliver sustainable, profitable revenue growth, increase market share, develop key accounts and ensure disciplined execution across all sales channels. Accountable for sales turnover, gross profit contribution, team performance, commercial controls and alignment with manufacturing, procurement, logistics and finance. Develop and execute annual national, regional and customer-segment sales strategies. Set sales and gross profit budgets for regions, product categories and individuals. Identify growth opportunities across national hardware and building supply retail chains, merchants and trade customers. Review significant quotations, tenders and contracts for financial and operational viability. Coordinate price changes with raw material costs, manufacturing costs, competitive conditions and product mix. Lead regional sales managers, external sales representatives and designated commercial support roles. Personally oversee major national and strategic accounts and maintain formal account plans. Develop executive-level relationships and negotiate significant supply agreements within delegated authority. Set new customer acquisition goals and review activity, quotation conversion and sales ramp-up. Coordinate customer commitments with production lead times, available capacity and delivery capability. Support stock-turn improvement, slow-moving inventory reduction and appropriate range management. Work with finance on customer credit exposure, overdue accounts and disputes delaying payment. Monitor industry conditions, competitor offers, imports and relevant raw-material price trends. Ensure ethical selling, competition-law compliance, contract documentation and confidentiality.

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