National Trade Marketing Manager

Recruiter:

Time Personnel

Job Ref:

CPT002193/Meg

Date posted:

Friday, July 1, 2022

Location:

Capetown, South Africa

JOB SUMMARY:
We are looking for an experienced Trade Marketing Manager to drive the success of launching new products within the South African market.

Your expertise in effective marketing, advertising, promotional activities, and national travel is what will be required.

The ideal candidate is an exemplary team leader, is very strategic, knows the market and consumers well, and has experience driving growth.

JOB DESCRIPTION:

REQUIREMENTS

Bachelor’s degree with a minimum of 3-5 years’ experience in trade marketing.
Strong knowledge of consumer industry
Experience analyzing large amounts of data and trends
Ability to think critically and creatively
Travelling nationally
Adept at influencing and coordinating with different stakeholders.

DUTIES

Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget
Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities
Leading and implementing channel specific marketing strategies and plans for assigned retailers
Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
Leading activation programs with partners to improve brand visibility
Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected.
Develop marketing strategies aligned with the brand strategy
Act as the key liaison between product development and buyers
Maintain customer relationships for future purchases
Cultivate programs that ensure products sell in-store

Salary: R dependent on experience

Join us on SOCIAL MEDIA or visit our WEBSITE for more information. See links below.

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National Trade Marketing Manager

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