SEO, SEM & WEB Manager - Johannesburg

Recruiter:

Greys Personnel

Job Ref:

DBN002241/LB

Date posted:

Tuesday, February 8, 2022

Location:

Auckland Park, South Africa

JOB SUMMARY:
Our client, an innovative healthcare leader in providing products to the consumers is seeking to employ an SEO, SEM & WEB Manager to join their Team

JOB DESCRIPTION:

Key Performance Areas (Core, essential responsibilities –outputs of the position)

Develop, plan and implement our SEO strategy
Work towards organic search optimization and ROI maximization
Regularly perform thorough keywords research
Identify key SEO KPIs
Monitor redirects, click rate, bounce rate, and other KPIs
Prepare and present reports regularly
Identify our buyer persona to better target identified audiences
Identify problems and deficiency and implement solutions in a timely manner
Suggest improvements in process and productivity optimization
Collaborate with web developers and marketing team
Stay up to date with the latest SEO and digital marketing latest trends and best practices
Aligning and pivoting SEM campaigns in line with Search Engine algorithm changes
SEM competitor analysis: Activity, spend, ROI
SEM trends analysis and recommendations
SEM case study development for internal skills development
Kaizen reporting based on campaign analysis

EXPERIENCE

5 years of experience as SEO Manager or similar role

SKILLS/PHYSICAL COMPETENCIES

Proven success in SEO
Expertise in A/B and other testing methods
In-depth knowledge of research principles and methods and experience in analyzing data
Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills
Team player

EDUCATION

EXPERIENCE

5 years of experience as SEO Manager or similar role

SKILLS/PHYSICAL COMPETENCIES

Proven success in SEO
Expertise in A/B and other testing methods
In-depth knowledge of research principles and methods and experience in analyzing data
Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills

General working conditions (e.g. shift work, drivers’ license, specific tools, special clothing, environmental requirements, etc.)

May be required to work overtime

NB! This job is now closed. You can apply for other jobs by uploading your CV.

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