Sales and Application Specialist - Laboratory

SUMMARY:
Leading medical equipment supplier situated in JHB North is looking for a Sales and Application Specialist to join their laboratory division.

POSITION INFO:
Experience required
Fluent in English, verbal and written;
3-5 years experience in the medical field;
3-5 years experience in a clinical laboratory environment preferred;
Academic research experience advantageous
Strong IT knowledge and experience advantageous
Experience with troubleshooting beneficial

Qualifications
A Grade 12 certificate as a minimum requirement
Tertiary qualification in related field advantageous

Product knowledge & expertise:
Maintaining professional & technical knowledge (Such as product features, technical specifications, benefits, and potential applications within the medical field) by attending educational workshops & conferences

Customer support & training:
Provide on-site and remote training to healthcare professionals on how to properly use and maintain medical equipment
Address customer inquiries regarding product functionality, troubleshooting, and best practices
Create and deliver training sessions, manuals, and materials to help customers effectively integrate new products into their workflows

Product demonstrations:
Conduct demonstrations of medical equipment for potential clients, healthcare institutions, or at trade shows and conferences
Tailor demonstrations to the specific needs of healthcare professionals, showcasing the product's value and performance in a real-world medical environment

Applications support:
Offer technical support regarding the application of the medical equipment in clinical settings, ensuring that the equipment is being used to its full potential
Assist clients in optimizing the use of equipment for specific medical applications (e.g., diagnostic equipment)
Collaborate with healthcare providers to customize solutions based on the clinical environment and patient care needs

Collaboration with sales team:
Work closely with the sales team to understand customer requirements and provide technical insights that can support the sales process
Assist with the preparation of proposals or presentations by offering detailed product knowledge
Support sales teams in responding to tenders or requests for proposals

Product feedback & improvement:
Gather feedback from healthcare providers regarding the performance of equipment, any challenges faced, and any improvements needed
Relay this feedback to management to help improve the products and address any issues or limitations
Regulatory compliance:
Ensure that products comply with relevant healthcare regulations and standards
Assist customers in navigating regulatory requirements when using medical equipment

Market intelligence:
Monitor trends in the healthcare and medical device industry to provide insights into customer needs, emerging technologies, and competitive products
Participate in industry events and conferences to stay informed and network with key stakeholders

Administration & reporting:
Complete & keep detailed records of all work done and prepare weekly work reports
Prepare product reports by collecting, analysing and summarizing information & trends
Update & maintain product data base on on-going basis

Support sales & business development:
Drive sales by identifying potential customers and passing on the lead to the sale team
Support strategies for promoting the products and expanding the customer base
Build & maintain strong relationships with customers
Support achievement of sales quotas and targets