Sales and Marketing Manager

SUMMARY:
An Engineering Solutions company is looking for a versatile Sales and Marketing Manager who can handle deadlines and changing needs and loves rewarding challenges to employ at both their dynamic Centurion and Cape Town branched.

POSITION INFO:

Duties:

• Establish positioning, identify target audiences and develop marketing plans with specific objectives across different channels and segments
• Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Partner with email, performance marketing, and web teams to design, test, and evolve lead nurturing tactics

• Daily and Monthly Responsibilities

• Develop creative briefs and guide creative direction to meet objectives for all advertising and public-¬facing communications, including print, digital, and video assets
• Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
• Manage content and updates for customer and internal touchpoints, establishing the budget guidelines, participating in events, documenting business processes, and providing additional sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budget

Skills and Qualifications:

• Bachelor’s degree in marketing, business, or related field
• Excellent written and verbal communication skill
• Proven experience developing marketing plans and campaigns
• Strong project management, multitasking, and decision-making skills
• Metrics-driven marketing mind with an eye for creativity
• Experience with marketing automation and CRM tools, ie. SALESFORCE

Salary:

• Highly negotiable

NB! This job is now closed. You can apply for other jobs by uploading your CV.