Senior Brand Manager

SUMMARY:
Our client is hiring a Senior Brand Manager!

POSITION INFO:
Description:

• Analyze, identify, and establish current brand positioning and values
• Research trends and interpret them for the market
• Design and implement a research-based strategy with a core focus on building ranges within the brand
• Measure and consistently interpret brand performance
• Grow and sustain brand equity
• Liaise with suppliers in support of the function ahead of the season
• Conduct sales forecasting, planning, and inventory control in collaboration with the Planner
• Stay informed of market trends and economic conditions to anticipate changes to brand strategy
• Procure the right product at the right price at the right time
• Lead range development
• Manage development samples until confirmation samples are received; manage and track orders
• Maintain supplier communication regarding product
• Maintain customer communication regarding product at all times
• Check and sign purchase orders before sending them to suppliers
• Interpret the BHAG annual plan into GMROI
• Analyze the GMROI annual plan and conduct monthly checks
• Maintain seasonal maps, daily and weekly
• Monitor daily sell-through and take immediate action

• Tertiary qualification in Marketing Management, Brand Management, Brand Strategy, or Fashion Retail Marketing Management
• 6–8 years of solid experience as a Brand Manager within the fashion retail sector
• Additional experience as a Senior Buyer within fashion retail with exposure to and understanding of Planning
• Proven experience in building product ranges
• Advanced command of MS Excel
• Strong ability to interpret numerical and sales information to drive the brand
• Willingness to travel locally and internationally, often
• Exceptional business presentation skills