Senior SEO Specialist (Remote)

SUMMARY:
Senior SEO Specialist (Remote)

POSITION INFO:

• • Senior SEO Specialist

    Location: Remote (Global)

    Job Type: Full-Time

    Industry: Marine / eCommerce Marketplace

    Reports to: SEO and Paid Media Advisor
    
    Salary: R40,000.00 - R60,000.00 (Based on experience, skill and in relation to your current package)

    About the Client:

    The worlds leading yacht marketplace, connecting buyers and sellers across the globe. With thousands of listings and a growing international presence, we help people discover, compare and buy boats with ease. Were scaling our digital team and are on the lookout for a talented SEO expert to help take our organic visibility to the next level.

    About the Role:

    Were seeking a strategic and analytical Senior SEO Specialist to lead all SEO initiatives across our global site. Youll be responsible for driving organic growth, reporting performance, managing technical and on-page SEO and supporting the junior SEO specialist.

    Youll work directly with stakeholders, content writers, developers and the performance team to execute data-driven strategies that grow organic traffic and improve site health.

    Key Responsibilities:

    • Own and manage SEO strategy across international markets (UK, US, & EU)
      
      

    • Conduct keyword research, audits and competitive analysis to uncover growth opportunities
      
      

    • Monitor and report performance using GA4, GSC, Looker Studio and Semrush
      
      

    • Work closely with content, dev and marketing teams to implement technical and on-page SEO changes
      
      

    • Develop and own the backlinking strategy in collaboration with the content team
      
      

    • Present SEO strategies and progress updates to senior stakeholders
      
      

    • Guide and support the Junior SEO Specialist with training and task management
      
      

    • Prioritise SEO roadmap and ensure timely execution of technical and content optimisations
      
      

    • Manage indexing, crawl budget, hreflang implementation, structured data and site speed improvements
      
      

    What Were Looking For

    • 5+ years hands-on SEO experience (in-house or agency)
      
      

    • Strong technical SEO knowledge and audit experience
      
      

    • Experience with GA4, GSC, Screaming Frog, Semrush, Looker Studio
      
      

    • Excellent understanding of ranking signals, crawl behaviour and content strategy
      
      

    • Strong communication and stakeholder management skills
      
      

    • Experience managing or mentoring junior SEO team members
      
      

    • Comfortable managing large websites or marketplaces
      
      

    Bonus Points

    • Experience in the marine, yachting, or luxury marketplace industry
      
      

    • Familiarity with international SEO and CMS platforms like WordPress, Ruby on Rails