Shopify Webmaster

SUMMARY:

We're seeking a highly skilled Shopify Webmaster to join our team in Greenpoint, Cape Town. As a Shopify Webmaster, you'll be responsible for designing, developing, and maintaining our client's e-commerce platform, ensuring a seamless user experience and driving business growth.

POSITION INFO:
Position: Shopify Webmaster

Location: Greenpoint, Cape Town

Job Type: Permanent

Minimum Qualification Criteria:

• Bachelor's Degree in Computer Science, Web Design, Web Development, or a related field
• 3-5 years of relevant work experience
• Own vehicle

• Shopify and the relevant ecommerce apps
• Klaviyo (Email & SMS marketing)
• Google Ads
• Meta Ads (Facebook/Instagram)
• TikTok Ads
• Pinterest Ads
• Google Tag Manager (GTM)
• Google Analytics
• Looker (Data reporting & dashboards)
• Google Search Console & Google Business Profile
• Ahrefs, Dibb SEO & SemRush
• Meta Business Suite
• SEO tools (e.g. SEMrush, Yoast, or equivalent)
• Content creation tools (e.g. Canva, Grammarly, ChatGPT where needed)
• Project management tools - Asana
• Social media scheduling tools Meta tools

• Manage and optimise Shopify websites, including product management, research & manage apps, daily update of website promotions, and onsite improvements.
• Research and implement conversion rate optimisations.
• Oversee email marketing and SMS campaigns using Klaviyo, including flows, segmentation, A/B testing, and reporting.
• Drive SEO strategy and execution across on-page, technical, and content optimisation.
• Handle local SEO efforts including managing and optimising Google Business Profiles.
• Track and report on performance using Looker dashboards and other analytics tools; open to new tools as long as they meet business needs.
• Implement and manage conversion tracking via Google Tag Manager, Google Analytics, and other tracking systems.
• Act as the main point of reference for all digital marketing and ecommerce-related queries across both brands.

• Team player - able to get on well with co-workers
• Hard worker - not a clock-watcher - capable of working to deadlines
• Self-starter - eager to take on responsibility
• Ambitious - wants to be successful - looking for long-term career growth