Social Media Manager

SUMMARY:
Responsible for creating strategy and managing content on all social media platforms, such as Facebook, Instagram, and Twitter, to build an audience and ensure customer engagement. Monitor site metrics, respond to reader comments, and oversee creative design.

POSITION INFO:

Role and Responsibilities:

• Write long- and short-form social media messages that attract new users and engage current users
• Use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
• Wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data
• Help convert brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions
• Develop, implement and manage social media strategy
• Define most important social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Buffer
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization

Experience/requirements & Skills:

• BSc degree in Marketing or relevant field
• Experience as a Social Media Coordinator or similar role
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Familiarity with web design and publishing

NB! This job is now closed. You can apply for other jobs by uploading your CV.