Social Media Manager -JHB

Our client based in Johannesburg has a Social Media Manager position available in their organization.

Main purpose of the job:

Social Media Managers are responsible for planning, implementing, managing and monitoring the company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.

Requirements:

• Grade 12/ Matric
• 5 years experience as a Social Media Manager or similar role

Competencies:

• Social Media Strategist using social media for brand awareness and impressions.
• Excellent knowledge of Facebook, Instagram, Twitter and other social media best practices.
• Comprehensive insight into social media monitoring resources and metrics.
• Understanding of SEO and web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• Familiarity with web design and publishing.
• Excellent multitasking skills.
• Great leadership skills.
• Critical thinker and problem-solving skills.
• Team player.
• Good time-management skills.
• Great interpersonal, presentation and communication skills.

Duties and Responsibilities:

• Develop, implement and manage our social media strategy
• Define most important social media KPIs
• Manage and oversee social media content in conjunction with Content Managers and the Marketing team - to ensure content is aligned with strategy and content drives engagement and increased sales through our social media audience.
• Measure the success of every social media campaign
• Stay up to date with latest social media best practices and technologies
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Develop influencer and brand advocacy network
• Provide constructive feedback in order to align and pivot content/strategies to changing market forces
• Maximize ROI of social media campaigns
• Aligning and pivoting social media campaigns in line with social media algorithm changes
• Social media competitor analysis: Activity, spend, ROI
• Social media trends analysis and recommendations
• Social media case study development for internal skills development
• Kaizen reporting based on campaign analysis

If you are not contacted within two weeks of applying, please consider your application unsuccessful.