Brand Marketing Administrator Germiston

SUMMARY:
Brand Marketing Administrator
Germiston

POSITION INFO:

Job Purpose:
To lead and execute strategic marketing initiatives across the Company Group of Companies, enhancing brand visibility, driving customer engagement, and supporting business growth through integrated marketing campaigns.

Key Responsibilities:
Stakeholder Engagement
· Deal with multiple businesses around the world in different industries.
· Be able to manage expectations and prioritise key strategic initiatives
· Collaborate with sales, product, and executive teams to align marketing efforts.
· Provide insight and advice to businesses on channels to market.

Campaign Management
· Plan and execute multi-channel campaigns (digital (LinkedIn), print (brochures, newsletters), events (internal and external).
· Provide tangible metrics to businesses on the effectiveness and performance of various campaigns.

Brand Management
· Ensure consistent brand identity across all subsidiaries and platforms.
· This includes logos, presentation templates, websites, online and print literature.

Physical Marketing
· Prepare and compile company print media, such as newsletters, corporate clothing, gifts etc.
· Deal with suppliers to get the best deal in terms of quality, cost and timelines.

Digital Marketing
· Oversee website content, SEO, and social media presence.
· Manage paid media campaigns and analytics reporting.
· Coordinate with external agencies and vendors.

Team Leadership
· Lead and mentor marketing staff across business units.

Strategy & Planning
· Develop and implement group-wide marketing strategies aligned with business objectives.
· Define key performance indicators (KPIs) for all marketing initiatives and report monthly on performance.
· Work with businesses in the group to utilise their budget for maximum impact and return.


Qualifications and Experience:
· Bachelor’s degree or Diploma in marketing, Communications, or related field.
· Minimum 4–6 years’ experience in a marketing role, preferably in industrial or B2B sectors.
· Proven track record in strategic campaign execution and brand development.
· Strong understanding of digital marketing tools and analytics platforms.
· Experience managing cross-functional teams and external vendors.
· Excellent communication, project management, and leadership skills.


Additional Attributes:
· Creative thinker with commercial acumen.
· Ability to work under pressure and manage multiple projects.
· Familiarity with Adobe Creative Suite and CRM platforms is advantageous.
· Exposure to businesses with multiple international operations will be advantageous.