Dealer Principal

Recruiter:

ARCS

Job Ref:

PTA001058/FS

Date posted:

Tuesday, August 5, 2025

Location:

Johannesburg, South Africa

Salary:

60000 Monthly

SUMMARY:
Job Title: Dealer Principal (Automotive Trade)
Location: Sandton, Johannesburg
Salary: R60,000 â R80,000 per month (Negotiable based on experience)

Introduction

An established and reputable automotive dealership based in Sandton is seeking a dynamic, experienced, and results-driven Dealer Principal to lead their operations. This is a senior leadership role responsible for driving profitability, operational excellence, and customer satisfaction across all departments. The ideal candidate will have a strong background in automotive dealership management, with a proven track record of achieving sales and service targets while maintaining high standards of compliance and team performance.

POSITION INFO:

Key Responsibilities

Oversee the day-to-day operations of the dealership, including New and Pre-Owned Vehicle Sales, Workshop, Parts, and Finance & Insurance departments.
Drive profitability through effective cost management, revenue generation, and strategic planning.
Develop and implement business plans and marketing strategies to achieve sales and service targets.
Maintain high levels of customer satisfaction and promote a customer-centric culture across the dealership.
Ensure compliance with industry regulations, manufacturer standards, and internal company policies.
Manage, mentor, and motivate department managers and staff to achieve optimal performance.
Analyze financial reports and KPIs to monitor business performance and make data-driven decisions.
Establish and maintain strong relationships with OEMs, suppliers, and key stakeholders.
Monitor inventory levels, ensure stock availability, and manage vehicle ordering processes.
Promote continuous improvement and innovation in dealership processes and service delivery.

Minimum Requirements

Matric / Grade 12
A Management Degree or Diploma (essential)
Minimum 5 years of proven management experience within the automotive industry
Strong leadership, interpersonal, and communication skills
Excellent financial acumen and analytical ability
In-depth knowledge of dealership operations and automotive industry standards
A track record of successfully meeting and exceeding targets
Valid driverâs license

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