Digital Marketing Assistant

Recruiter:

Wild Dreams Hospitality

Job Ref:

WDH002206/Lara

Date posted:

Wednesday, April 8, 2026

Location:

Ballito, South Africa

SUMMARY:
An established collection of boutique lodges is looking for a DIGITAL MARKETING ASSISTANT to join their team.

POSITION INFO:
This role is ideally suited to a creative, detail-oriented individual with a strong understanding of digital platforms and a passion for storytelling, content creation, and brand building within the travel and hospitality space.

Core Criteria:

Diploma or qualification in Digital Marketing or similar
Minimum of 3 years’ experience in a digital marketing role
Solid understanding of SEO principles and digital best practices
Experience with Google Ads, Google Analytics, and Meta platforms
Strong content creation skills (copywriting, social media, newsletters)
Ability to multitask and meet deadlines in a fast-paced environment
Analytical mindset with strong attention to detail
Passion for travel, hospitality, and visual storytelling

Core Responsibilities:

Manage and update the company website in collaboration with developers, ensuring optimal performance and usability
Create and manage engaging content across digital platforms, including blogs, newsletters, and social media
Visit lodges to capture and curate high-quality content for marketing use
Plan and maintain a monthly content calendar in collaboration with the creative team
Coordinate with designers to produce visually compelling, on-brand marketing materials
Implement and manage SEO strategies, including keyword research and performance tracking
Monitor website traffic and user engagement to inform marketing improvements
Manage and grow social media channels, including posting, engagement, and community management
Assist with planning, launching, and optimizing paid digital campaigns (Google, Meta, YouTube)
Track and report on campaign performance, suggesting improvements to maximize ROI
Provide general support to the marketing team across various projects and initiatives

This is a live-out position (office-based).

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