Digital Marketing Data Analyst

Recruiter:

The Legends Agency

Job Ref:

Y6V95359

Date posted:

Wednesday, October 8, 2025

Location:

Cape Town, South Africa

Salary:

R18,000 - R25,000 p/m

SUMMARY:
This role exists to turn marketing data into actionable business intelligence. You''''ll be responsible for analyzing campaign performance, maintaining dashboards, reporting on trends, and identifying opportunities to optimize visibility and ROI.

POSITION INFO:

Digital Marketing Data Analyst

Turn Insights into Impact with a Data-Driven Marketing Team in Cape Town

Epping / Cape Town Office-based | R18,000 - R25,000 p/m | 08h00 -16h45 (Monday to Friday), 45-minute lunch

About Our Client

This fast-paced, forward-thinking organization specializes in delivering impactful mobility and logistics solutions across Southern Africa. With a focus on sustainability, innovation, and data-driven decision-making, they are growing their internal capabilities in digital marketing and analytics. You''''ll be part of a team where your insights can directly influence campaign success and business strategy.

The Role: Digital Marketing Data Analyst

This role exists to turn marketing data into actionable business intelligence. You''''ll be responsible for analyzing campaign performance, maintaining dashboards, reporting on trends, and identifying opportunities to optimize visibility and ROI. By interpreting data from multiple digital platforms, you will help shape strategic marketing initiatives and drive measurable outcomes.

Key Responsibilities

2+ years experience in data analysis or digital marketing analytics
Design, build, and maintain performance reports and dashboards
Analyze data from paid digital campaigns (Google Ads, social media, etc.)
Monitor trends, measure KPIs, and make data-backed recommendations
Identify patterns and forecast campaign outcomes
Improve database quality and reporting processes
Support campaign optimization with marketing partners
Prepare clear and compelling data presentations for internal stakeholders

About You

2+ years experience in a digital marketing data analyst or related role
Strong analytical skills with advanced Excel proficiency
Hands-on experience with Google Ads and Google Analytics
Highly organized with exceptional attention to detail
Ability to work independently and collaboratively in a team
Degree/Diploma in Marketing, Data Analytics, or a related field OR significant hands-on experience
Bonus: Project management experience or formal certification

Similar jobs you might be interested in:

Digital Marketing Data Analyst
Location: Capetown
Salary: R18,000 - R25,000 p/m
This role exists to turn marketing data into actionable business intelligence. You''''ll be responsible for analyzing campaign performance, maintaining dashboards, reporting on trends, and identifying opportunities to optimize visibility and ROI.
18 days ago

Digital Marketing Executive / SEO Specialist
Location: Cape Town
Salary: R37 500.00 Monthly
Job Description:The digital marketing Executive / SEO Specialist will be responsible for managing paid and organic campaigns, optimising web traffic, driving lead generation, and creating engaging content for multiple brands. The role requires analytical thinking, creativity, and strong digital marketing expertise to improve brand visibility and campaign performance across digital channels.
2 days ago

12-month Digital Marketing Learnership
Location: Cape Town
Salary:
2 days ago

Digital Marketing Manager
Location: Cape Town
Salary: 650000 Annually
Our client in Goodwood is looking for the services of a digital marketing Manager to join their team. You should have 8 years experience including 4 years in the digital marketing and online sports betting environment. Send your CV now!
12 days ago

Digital AI Marketing & CRM Manager Zoho
Location: Capetown
Salary: Monthly Salary, Commission
Cape Town
26 days ago

Digital Marketing Manager
Location: Cape Town
Salary:
52 days ago

Digital Marketing Specialist (SEO & PPC)
Location: Capetown
Salary: Monthly Salary + 13th cheque + medical aid
Cape Town
58 days ago

PR & Communications Specialist
Location: Cape Town
Salary: R 25 000 CTC pm
A leading South African travel technology company is seeking a PR & Communications Specialist to shape and strengthen their public image across digital and traditional channels.V&A Waterfront, Cape Town (1 day in-office)
2 days ago

Paid Media Specialist (Search & Social)
Location: Cape Town
Salary:
We are a forward-thinking digital performance agency partnering with startups, scale-ups, and global brands to drive growth through cutting-edge marketing solutions. We seek an experienced Paid Media Specialist to develop and optimize high-impact campaigns across search and social platforms. If you thrive in data-driven environments and excel at turning insights into measurable results, ...
2 days ago

Mid-Level Paid Media Specialist
Location: Cape Town
Salary: R20 000
About the Role:A leading marketing firm is expanding its paid media team and is seeking a Mid-Level Paid Media Specialist to take ownership of campaign strategy, execution, and optimisation across Google Ads and Meta platforms. You’ll work closely with two senior specialists and contribute to delivering high-performing campaigns for a diverse portfolio of mid- to high-profile clients.
3 days ago