Digital Marketing Specialist Developer

Recruiter:

AGA Recruitment Specialists

Job Ref:

CPT000099/AG

Date posted:

Friday, February 18, 2022

Location:

Capetown, South Africa

Salary:

Market Related

JOB SUMMARY:

Our Client is looking for a Specialist Developer that will support the internal Analytics initiatives. This position is responsible for understanding business requirements, drafting solution design and implementation specifications, implement tagging using defined standards and implementing documentation.

JOB DESCRIPTION:

Duties include, but not limited to:

Communication & Presentation

Synthesize all requirements from multiple sources (including but not limited to web & mobile) and areas (Product Managers, Development Teams, functional group members) while coordinating with the Analytics team (Google 360 Suite, Analytics Premium 360, Analytics Standard and Google tag manager).
Create and conduct presentations for improving processes

Knowledge & Innovation

Create documentation relating to existing processes and suggestions thereof
Ensure that knowledge is current within tag management systems (Google Tag Manager) and implementation using custom Javacript/Jquery when required.
Web analytics gathering and interpretation

Infrastructure Technology & Production

Translate business requirements into tag implementation specifications (build SDR framework)
Work independently (coding for sites managed by the team) or with multiple cross functional teams to get tags pushed to production - Build Data Layer for tag implementation
Apply and implement coding practices for site tagging and follow industry standards
Deploy any third party tagging and integrate data from Doubleclick, Adwords or any custom data imports into GA.
Assist with Optimizing A/B testing platform for running A/B tests
Website Maintenance / Update / Website Design / Website Cut-ups
Good understanding of web analytics and working with technologies Google Analytics & Ensighten
Knowledge in IOS and Android app tracking technologies
Research, and troubleshoot the latest techniques/strategies for site performance

Essential Criteria:

Relevant tertiary qualification
A minimum of 12 months experience using Google Analytics and Google Tag Manager implementation and management
A minimum of 12 months experience using HTML5, jQuery, JavaScript
A minimum of 12 months experience using Experience using tracking principles and relational Data structures
A minimum of 12 months experience using Experience using Website CMS systems (Kentico particularly)
A solid understanding of Digital Marketing
A solid understanding of Website quality standards
An understanding of website and other development
Usage of HTML5, jQuery, JavaScript, tracking principles and relational Data structures, Website CMS systems, SQL (Oracle, MySQL) and Web services/REST services, Google Tag Manager and Google Analytics

Desirable Criteria:

Experience using SQL (Oracle, MySQL, Postgres) and/or NoSQL (HBase, Redis, MongoDB)
Experience with Web services/REST services
Experience with web application technologies (HTML5, Javascript, JQuery, node.js)

Person Specifications:

Excellent communication and presentation skills
Exceptional quality focus, organizational skills and attention to detail
Ability to innovate and show initiative - Strategic planning and execution skills
Aptitude for self-development
Ability to work independently as well as in a team
Ability to problem solve creatively and think laterally - Solutions orientated
Adaptable
Ability to work in a pressurized environment
Willing to take on challenging responsibilities

NB! This job is now closed. You can apply for other jobs by uploading your CV.

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