External Sales Representative â Electrical Engineering Instrumentation And Control

Recruiter:

Recruitpro Solutions

Job Ref:

Rec000146/LL

Date posted:

Monday, March 2, 2026

Location:

Johannesburg, South Africa

SUMMARY:
We are recruiting on behalf of a well-established, proudly South African engineering group based in Spartan, Gauteng. Our client has been operating for over 35 years and is a recognised leader in full turnkey electrical, control and instrumentation (EC&I) solutions. Their offering spans consultation, project engineering, manufacturing, system integration, site installations, and the distribution of switchgear, automation products, drives and instrumentation — serving clients across South Africa and into Africa. They are ISO 9001:2015 certified and have a strong, growing market presence.

This is an exciting opportunity for a driven and technically grounded sales professional to join a reputable business at the forefront of the EC&I industry. You will be responsible for growing the client base, converting leads, and representing the company's product and service offering in the market — with a particular focus on drives and motors.

POSITION INFO:
Duties & Responsibilities

Actively prospecting and cold calling to identify and develop new business opportunities across the instrumentation and control sector.
Meeting with existing and prospective customers to present the company's full EC&I product and solutions offering.
Converting leads and prospects into clients through strong relationship-building and consultative selling.
Cross-selling and upselling across the product range to maximise revenue from each account.
Identifying new market opportunities and staying ahead of industry trends and competitor activity.
Representing the company at trade expos, industry events, and client-facing engagements.
Maintaining a strong market presence and building lasting relationships with key decision-makers.
Reporting on pipeline activity, sales performance, and market feedback.

Experience & Qualifications

Demonstrated experience in external sales within the electrical engineering, instrumentation, or control industry — essential.
Solid technical knowledge of low and medium voltage switchgear — essential.
Experience selling Zest drives and motors, with established market knowledge and existing relationships in this space — strongly preferred.
Confident and professional verbal communicator with strong email etiquette and written communication skills.
Proven track record of high customer conversion rates and opportunity spotting.
Technologically literate, including proficiency in Microsoft Office and familiarity with ERP systems.
A natural team player with a positive, can-do attitude.
Self-motivated and target-driven, with the ability to work independently in the field.

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