Marketing Communication Specialist

SUMMARY:
We are seeking a dynamic and experienced Marketing & Communications Specialist to support internal and external communication strategies, ensure brand alignment, manage key projects, and collaborate with cross-functional teams.

POSITION INFO:
The ideal candidate will bring a strong background in marketing, project management, and stakeholder engagement coming from Heavy-duty equipment/ Industrial machinery/ Earthmoving equipment/ Construction/ farming-grade machinery companies.

Key Responsibilities

• Draft, edit, and publish content aligned with brand and style guidelines across web and print platforms.
• Implement public relations, government relations, and regulatory plans for specific products or service areas within existing frameworks.
• Enforce brand consistency using approved templates and educate internal teams on the importance of brand alignment and positioning.
• Support and advise teams to optimize the use of internal and external communication systems.
• Prepare complex documents using office technology and software tools.
• Collect and summarize data for specialized reports.
• Follow established project management frameworks to achieve defined goals.
• Actively participate in development programs, training, and coaching to enhance personal capabilities.
• Obtain and maintain professional accreditation where applicable.
• Stay current with industry trends, technologies, and regulations by engaging in continuous learning.
• Collaborate closely with internal stakeholders including product, sales, and technology teams.

• 4–7 years of proven marketing experience in a similar environment.
• Strong problem-solving abilities and solution implementation.
• Excellent written and verbal communication skills.
• Demonstrated ability to manage projects from start to finish.
• Proficient in market research and customer analysis to guide decision-making.
• Ability to work independently while providing technical insights when required.
• Strong leadership, organizational, and project management skills.
• 1–3 years of team leadership or mentoring experience.
• Experience in managing customer relationships.
• Excellent presentation skills with the ability to create and deliver impactful reports and proposals.
• Ability to engage and communicate effectively with stakeholders at all levels.
• Understanding of agricultural / earthmoving technology or related industries is a plus.
• Familiarity with relevant industry regulations and compliance standards is desirable.
• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent professional experience).

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