Marketing Innovation and Brand Engagement Specialist

SUMMARY:
Are you a creative marketer who’s always ahead of the latest trends? Do you love turning bold ideas into engaging campaigns and content that gets people talking?
Our client is looking for a Marketing Innovation & Brand Engagement Specialist to join their dynamic team in Umdloti.

POSITION INFO:
Duties and Responsibilities: Brand & Social Media: Develop and execute engaging social media strategies. Create compelling content across Facebook, Instagram, TikTok, LinkedIn and emerging platforms. Capture and edit high-quality photos and videos for marketing campaigns. Grow our online presence and increase engagement. Monitor trends, algorithms and digital marketing developments. Analyse campaign performance and recommend improvements. Marketing & Special Projects: Plan and coordinate marketing campaigns from concept to execution. Lead exciting special projects that enhance the brand. Assist with product launches, promotions and company events. Identify new marketing opportunities and innovative ways to reach customers. Collaborate with suppliers, branches and management to deliver successful campaigns. Help maintain brand consistency across all marketing material. Creative Content: Write engaging copy for advertisements, promotions and social media. Design eye-catching graphics using Canva or Adobe Creative Suite. Produce reels, videos and behind-the-scenes content. Tell the comapny story in a way that connects with our audience. Requirements: Qualification in Marketing, Communications, Digital Marketing or related field. Minimum 2 years' experience in social media management or digital marketing. Experience with Canva, Adobe Creative Suite, CapCut or similar creative platforms. Strong photography and videography skills. Excellent written and verbal communication skills. Trend spotting. Valid driver's licence (advantageous). Highly creative and full of fresh ideas. Passionate about branding and digital marketing. Up to date with social media trends and emerging technologies. Confident behind both the camera and the computer. Energetic, enthusiastic and self-motivated. Experience in the following will be an advantage: Meta Business Suite Google Analytics Paid social media advertising Paid social media advertising (Meta Ads is a bonus). AI tools for marketing (ChatGPT, Canva AI, CapCut AI, etc.). Event planning and brand activations. SEO and website content Should you not receive a response within 2 weeks, please consider your application unsuccessful. Please refer to our website, , where all our active vacancies are advertised. IMPORTANT NOTICE By applying to this advert you hereby acknowledge that you have read and accept the following Protection of Personal Information ACT (POPIA) disclaimer: I hereby consent for Talented Recruitment to process my personal information as part of the recruitment process. Talented Recruitment shall take all reasonable measures to protect the personal information of applicants and for the purpose of this disclaimer \"personal information\" shall be defined as detailed in the Protection of Personal Information Act, Act 4 of 2013 (\"POPIA\").