SUMMARY:
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POSITION INFO:
In order to be considered the following is required:
- Strong business acumen and commercial mindset.
- Customer centric & digital first approach
- 7-10 years of experience in Marketing / B2B / Sales roles with a demonstrated track record of achievement
Duties & Responsibilities:
- Drives awareness of the business value prop in target segments
- Works with external partners to create and execute plans – including communications, events, and account-based marketing to nurture meaningful relationships with target markets to deliver market share and growth
- Comfortable working in technology, specifically networking and operations, and will be able to develop targeted digital and physical marketing communications and programmes
- Be results and ROI focused and have a “test and learn” mentality
- Being in sync with B2B tech trends, have opinions, interesting ideas, courage to strategically experiment and can share stories of real-life career experience in this regard, then you could be helping to tell their story
- Understanding social media, search optimization and keyword tracking to bolster our website and brand presence
- Research, strategic thinking, content planning & direction, creative solutioning, presenting and managing the content calendar to drive digital lead generation success for the team
