Marketing Specialist (Insurance)

SUMMARY:
We are looking for a Marketing Specialist in the Insurance sector, East Rand

POSITION INFO:
Objective of the Role:

• Managing effective Marketing Departments in a fast paced environment
• Oversee all marketing activities, advertising, and creative projects.
• Be responsible for developing strategies to establish the company brands
• Achieve short-term and long-term business goals.
• Ensure all marketing communication activities are aligned with a competitive positioning in the market and to
• Support lead generation

• Strong strategic thinker- an ability to craft marketing plans to build department sales.
• A highly driven individual
• Motivated to drive meaningful campaigns for the business through marketing initiatives
• Activities include onsite sales, product launches, marketing opportunities with suppliers, event and sponsorship marketing.
• An inquisitive mind with a passion for data
• Be highly analytical, using data to inform decisions.
• An astute understanding of ABL, BTL and Digital and the key levers that drive sales in our environment.
• Experience within a Financial Services sector and/or Political/Union organisations would be advantageous.
• Exceptional grammar and spelling.
• Familiarity and acute understanding of different demographic markets in South Africa.
• Proficient in social reporting tools and analytics.
• Proficient in Microsoft Office and Mac OS.
• Tech Savvy - have a passion for technology and how to use technological solutions to improve performance.
• Creative mindset - be able to craft numerous campaigns across different networks.
• Solutions-oriented - have a can-do attitude and high energy.
• Highly organised and efficient, with an ability to work towards and meet tight deadlines.
• Print media design and print file requirements (brochures, catalogues, posters, corporate stationery, etc.)
• Attention to detail will be very important, strong administrative skills.
• Experience in developing and managing annual marketing budgets.
• A track record of having developed and implemented successful integrated marketing campaigns across all touchpoints.
• Experience in managing a team and external agencies.
• A track record of having grown a customer base and performed on acquisition targets.
• Excellent communication and interpersonal skills, and ability to collaborate with diverse teams.
• Ability to prioritise responsibilities and multiple projects that will impact the business at various levels.

NB! This job is now closed. You can apply for other jobs by uploading your CV.