Passenger Vehicle Marketing Manager - Gauteng, Springs

SUMMARY:
Remuneration: Market Related dependent on skill set, knowledge, and experience
 
Purpose Of The Job:
 
Our client is looking for an experience and knowledgeable Marketing Manager to join the team. The Marketing Manager is responsible for developing and executing effective marketing strategies that drive brand awareness, lead generation, and vehicle sales performance across digital and traditional platforms. This role ensures all marketing content and campaigns align with the brand identity, corporate values, and OEM standards while supporting dealership or dealer-group objectives.

POSITION INFO:
Responsibilities:

• Develop and implement passenger vehicle marketing strategies aligned to OEM and dealership objectives
• Plan, ideate, and manage content that reflects brand style, corporate identity, and customer value propositions
• Manage digital marketing channels including social media, website content, online advertising, and CRM integrations
• Analyse social media and digital performance using analytics tools to optimise campaigns and ROI
• Coordinate marketing campaigns with sales, finance, and aftersales departments
• Oversee agency relationships, creative suppliers, and media partners
• Ensure compliance with OEM marketing guidelines and CI standards
• Manage marketing budgets and report on campaign performance and lead quality
• Lead and mentor internal marketing staff or coordinate cross-functional teams

• Professional Degree or Diploma in Marketing Management or related field
• Minimum 3+ years’ experience in Marketing Management in the motor industry in a dealership environment
• Strong understanding of social media analytics, digital metrics, and reporting tools
• Proven experience in content ideation, planning, and execution
• Solid knowledge of branding, corporate identity, and customer engagement strategies
• Strong communication, presentation, and leadership skills
• Strategic thinking with strong attention to detail
• Ability to translate brand strategy into compelling content and campaigns
• Commercial mindset with sales-driven marketing focus
• Excellent organisational and project management skills
• Ability to work in a fast-paced, target-driven dealership environment
• Motor Industry experience ESSENTIAL!!

NB! This job is now closed. You can apply for other jobs by uploading your CV.