Product Analyst-Reseacher

Analyst/Researcher

Competitive Intelligence

Gather research and insights on our competitors and manage our competitive tracking system.

• Research competitors through web searches, financial statement analysis, and other methods
• Collect and synthesize a continuous stream of intelligence from client-facing staff
• Create and maintain competitive intelligence documents
• Help design, build, and maintain a competitive knowledge management system
• Respond to urgent requests for competitive information from sales and proposal teams
• Provide competitive intelligence information to help shape new product releases
• Identify market trends worth of strategic consideration
• Prepare and deliver slides on market/competitive dynamics for client-facing staff

Survey Research

Coordinate quantitative and qualitative research projects that will help inform our product plans, marketing messages, and thought leadership role in the market.

• Crafting and developing online surveys
• Administering survey research
• Writing interview guides
• Scheduling interviews/focus groups
• Conducting interviews
• Track and locate targeted participants for data collection
• Analyzing quantitative data using descriptive statistics, cross-tabulations, etc.
• Preparing reports and communicating results
• Assists in recurring administration of survey-driven offerings, e.g., assessments and post-training effectiveness surveys

Product Performance Analysis

Helps several teams better understand product sales trends and product issues

• Creates reports and analyses on the revenue performance and popularity of off the shelf programs and digital assets
• Gathers supplemental information from client-facing teams and others to explain product sales trends
• Helps make business cases for product retirement
• Assesses new problem domains that could be opportunities for new Blanchard offerings
• Prepare quarterly report on sales performance for products and services
• Creates and delivers slides on product performance

The ideal candidate will be highly analytical, curious, flexible, collaborative, and a good communicator. They will be able to handle both fast-paced projects as well as longer projects.