Senior Marketing Coordinator (Fashion Retail)

SUMMARY:
An exciting opportunity exists for an experienced Senior Marketing Coordinator to join a diverse multinational consumer Brand Business representing well-known global apparel and footwear brands.

POSITION INFO:

Reporting to: Senior Marketing Coordinator

The Marketing Coordinator will assist and support the Senior Marketing Manager to build the brand and will be responsible for assisting in the production and execution of strategic marketing plans for the brand in order to build the brand in the market and build our customer base. 

Essential Duties and Responsibilities

• Working closely with and supporting the Senior Marketing Manager in the customization of the global marketing strategy for the local market.
• Assist in conception, development and coordinating the execution of the SA Brand marketing strategy and brand plans to deliver the quarterly and annual brand objectives and goals as agreed and expressed in the Budget.
• Coordinate the implemenation of annual marketing plans flowing from corporate objectives, merchandising and operations plans.
• Continually be immersed in the industry and identify and report on competitor activity nationally.
• Work closely with the Senior Marketing Manager and Buying team to support seasonal campaigns and sales activities.
• Support Senior Marketing Manager with the coordination of all above the line marketing (digital, radio, print, PR, point of sale, events, customer presentations, etc.) as well as below the line marketing (catalogues, sales tools, intranet, newsletters, reviews).
• Support key and wholesale accounts with marketing objectives based on product buys across apparel and footwear.
• Support Sales Agents with marketing requests for wholesale customers.
• Together with the Senior Marketing Manager foster an excellent working relationship with the Brand Principal and regional marketing team.
• Develop strong relationships, maintain continuous dialogue and briefing of agencies including but not limited to PR, Digital, Creative and Social Media.
• Work with stakeholders, staff and suppliers to maintain communication consistency at all customer and staff touch points.
• Maintain relations and flow of communications with the Visual Merchandise, Brand, Shipping, Retail Operations Departments.
• Coordinate the execution and communication of in-store solutions for promotional activities and visual merchandising campaigns and material.
• Assist with market research activities in store and the general marketplace.
• Coordinate all marketing activities and outputs to ensure that it is customer orientated and leads to a more involved, informed and improved customer experience.
• Manage PO’s for all suppliers and stakeholders, maintaing a close relationship with finance to ensure all PO’s are actioned.
• Support Retail Stores and E-commerce with marketing tactics based on product buys across apparel and footwear.
• Support Core Pinnacle Action Sports accounts with marketing tactics that drive global strategy.
• Managing the regular update of web marketing content, review and address the Brand’s onsite presence on a weekly basis and manage all email channel activations.

Education & Experience Requirements

• Essential: Matric and relevant tertiary qualification in Marketing.
• Essential: Minimum 3 years experience in a similar marketing role within a retail/fashion environment

Skills and Abilities

• Strong administrative skills and attention to detail
• Good communicator and able to cope effectively under time pressure
• Good analytical thinking skills
• Public Relations
• Project Management
• Digital advertising & social media experience
• Graphic design (Photoshop or equivalent)
• Highly proficient in Excel, Word & Powerpoint
• Data Handling and Analysis

Core Competencies

• Drives for alignment - communicates effectively, influences others, develops relationships, collaborates with others to ensure success.
• Analytical thinker – able to process information effectively.
• Drives for results - understands what needs to be done, plans, proactively solves problems, identifies and shares opportunities and issues.
• Energetic - engaged and enthusiastic, can-do attitude and willingness.
• Excellent command of English language, professional manner and work ethic.

IMPORTANT NOTICE

By applying to this advert you hereby acknowledge that you have read and accept the following Protection of Personal Information ACT (POPIA) disclaimer:

I hereby consent for Talented Recruitment to process my personal information as part of the recruitment process. Talented Recruitment shall take all reasonable measures to protect the personal information of applicants and for the purpose of this disclaimer “personal information” shall be defined as detailed in the Protection of Personal Information Act, Act 4 of 2013 (“POPIA”).

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