Senior Motion and Graphic Designer

SUMMARY:
Senior Motion and Graphic Designer

POSITION INFO:

Senior-level Motion and Graphic Designer with advanced animation expertise and strong AI integration capabilities is required. This role requires a strategic creative thinker who can conceptualize, design, animate, and deliver world-class content across digital and print platforms — often within high-pressure, deadline-driven environments.

The ideal candidate combines refined design sensibility, technical excellence, production knowledge and emerging AI fluency to produce premium, on-brand creative that performs.

Role Overview

Be responsible for conceptualising and executing high-impact creative across multiple brands and properties. This includes static design, motion graphics, animation, video, and print production — ensuring every output meets brand, regulatory, and platform standards. Play a key role in integrating AI tools into the creative workflow to enhance ideation, efficiency, scalability, and innovation.

Key Responsibilities

Creative Leadership & Execution

Lead the end-to-end creative process: from interpreting briefs and concept development to final execution and delivery.

Design premium branded content and advertising across digital, print, social, OOH, POS, and video platforms.

Translate static creative into high-quality, engaging motion graphics and animations.

Elevate creative output across properties where in-house support may be limited.

Motion & Animation Excellence

Develop advanced animations and motion graphics using Adobe After Effects, Premiere Pro and relevant 2D/3D tools.

Produce dynamic video content, GIFs, digital ads and platform-specific motion assets.

Ensure animations are optimized for various digital and social platforms.

AI Integration & Innovation

Integrate emerging AI tools into design, animation, and content production workflows.

Leverage AI platforms for concept development, asset generation, workflow optimization, and performance-driven creative.

Stay ahead of industry trends in AI-assisted design and creative automation.

Print & Production Expertise

Prepare print-ready artwork with meticulous attention to detail.

Ensure correct formatting, resizing, image adjustments, and colour accuracy.

Liaise with printers and vendors to guarantee production quality and brand consistency.

Maintain strong knowledge of print processes, finishes, and technical specifications.

Brand Governance

Maintain compliance with gaming regulations, promotional policies, social media standards, the Consumer Protection Act, and other applicable legislation.

Safeguard brand integrity across all outputs.

Campaign & Digital Collaboration

Contribute to group-wide campaigns, product launches, and special event creative.

Create and adapt content for platforms including Facebook, Instagram, X (Twitter), YouTube, LinkedIn, Google Ads, and web.

Collaborate closely with the Digital Brand Manager and broader creative/digital teams.

Extend master concepts into cohesive, multi-platform campaign ecosystems.

Core Competencies

Advanced graphic design expertise (digital and print)

High-level motion graphics and animation capability

Strong conceptual thinking and storytelling ability