Social Media and Marketing Manager | Johannesburg | Full-Time, Hybrid

Recruiter:

Edge Executives

Job Ref:

424455

Date posted:

Wednesday, October 28, 2026

Location:

Johannesburg, South Africa

SUMMARY:
-

POSITION INFO:
Join a dynamic, fast-growing property and hospitality enterprise committed to operational excellence and innovative marketing. Our client, a leading South African business with a substantial short-term rental portfolio, is seeking a strategic and creative Social Media and Marketing Manager to elevate their brand presence and drive business growth. Duties: Develop and implement comprehensive social media strategies across platforms including Instagram, TikTok, Facebook, and LinkedIn. Create, schedule, and publish engaging content that aligns with brand guidelines and business objectives. Produce short-form videos, reels, property showcases, campaign assets, and other compelling visual content. Monitor platform trends, audience behaviour, and algorithm updates to identify opportunities for expansion. Plan and execute targeted marketing campaigns related to occupancy, seasonality, property launches, and growth initiatives. Support both B2C guest acquisition and B2B property owner engagement campaigns. Manage paid digital advertising across Meta, Google, and TikTok. Maintain and optimize website content, property listings, and messaging for consistency and impact. Assist with SEO, remarketing, and customer retention strategies. Utilize CRM tools to track leads, engagement, and conversions, enhancing the customer journey. Analyze campaign performance and provide insightful reports with actionable recommendations. Collaborate with operations, customer experience, and leadership to ensure marketing aligns with commercial goals. Requirements: Proven experience in digital marketing and social media management. Strong skills in analytics, campaign management, copywriting, and content creation. Proficiency in video editing and production. Excellent project management and storytelling capabilities. Experience with CRM tools and digital advertising platforms. Ability to work in a hybrid environment, demonstrating adaptability and initiative. Nice to Have: Knowledge of property, hospitality, or travel industries. What We'll Give You: The opportunity to contribute directly to a rapidly expanding business. A collaborative, results-driven work culture. Performance bonuses that recognize your impact. If you are ready to take your marketing expertise to the next level within a vibrant and growing sector, apply now and become part of a team that values accountability, innovation, and measurable success.

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