Trade Marketer

SUMMARY:
Our client is looking for a Trade Marketer to join their team.

POSITION INFO:

Our client is looking for a Trade Marketer to join their team.

Responsibilities:

• Find opportunities to elevate the brands. This could be a combination of in-store campaigns, point-of sale, content marketing or events.

• To build and align the Category strategy including online exposure in all consumer channels (FMCG, DIY, Stationery).

• To assist the sales team with implementing NPD according to the NPD roadmap in collaboration with Category Managers.

• Aligning best POS practices with Global Consumer market, managing POS material.

• Trade marketing support for C&C accounts.

• Deliver customer trade shows on time, to budget whilst raising our client's profile.

• Communications relating to online activities, press releases, product information, packaging etc.

• Within the Matrix, you will collaborate with Regions, Exports, Manufacturing, Supply Chain, R&D and other BU’s.

• Travelling to regions is important.

• The role requires drive and initiative. A high degree of interpersonal skills and an upbeat and enthusiastic attitude are required due to the large number of contacts needed, both internal and external to achieve success.

• The role is responsible for supporting the marketing team in delivering cost effective and impactful trade marketing initiatives which support the delivery of the 5 year C&C strategic business plan.

• Turnover and GP/ MVC performance of the Category.

• Alignment with Global Category / channel Marketing Budget.

Key Skills:

• Ability to think on Strategic level.

• Good communicator.

• Team player.

• High degree of fluency in English.

• Demonstrated experience in scoping and conducting quantitative and qualitative market studies.

• Comfortable with figures and analysis I Awareness of key trends, customers, competitors in DIY/Consumer and adjacent markets (Construction, Retail etc.).

• Self-starter able to flourish in a fast-paced and flexible environment.

• Good interpersonal skills and an ability to identify sources of market intelligence from both internal and external networks insights.

Qualifications:

• Minimum primary degree in Marketing, Business administration or a related field (advanced degree such as MBA.