Brand Marketing Manager

SUMMARY:
We are looking for a strategic and execution-focused Brand Marketing Manager to join our team. In this role, you will be the engine that drives our global brand presence from the ground up. You will translate high-level brand strategy into tangible, revenue-generating campaigns across digital, retail, and partner channels.
Partnering closely with the Head of Marketing, you will orchestrate the end-to-end delivery of all consumer-facing initiatives.
 
This role is the central hub for collaboration, ensuring that our internal creative teams, external agencies, and international distributors are aligned and executing flawlessly against our business objectives. You will be the guardian of our brand identity, ensuring consistency and quality across every market and touchpoint.

POSITION INFO:

Responsibilities:
Campaign Management: Lead end-to-end execution of integrated global campaigns, managing timelines, cross-functional teams, and external partners to ensure on-time, on-brand delivery
Creative Direction: Write clear, strategic creative briefs and manage the production process from concept to final asset, ensuring all output meets brand standards
Brand & Content: Oversee content calendars, safeguard brand guidelines, and ensure consistency across all touchpoints (social, web, retail, distributor materials)
Partnerships: Build and manage relationships with key retail partners and collaborators to develop co-marketing initiatives that drive visibility and impact
Digital Marketing: Support paid media, email, and social initiatives, working with performance teams to optimise campaigns and analyse data for actionable insights
Distributor Support: Develop marketing toolkits and assets for global distributors, supporting local market execution and alignment with global strategy
Product Launches: Lead go-to-market execution for new releases, developing sales tools and compelling product storytelling
Reporting: Track campaign performance against KPIs, providing regular reports and recommendations for optimisation

Skills & Experience (Not negotiable):
Experience: 4–7+ years in marketing (fashion, footwear, or lifestyle brand preferred)
Execution Skills: Proven track record executing multi-channel campaigns and managing creative production processes
Partnerships: Experience managing external agencies and building strategic partner relationships
Digital Knowledge: Strong understanding of digital marketing, content strategy, and performance analysis
Attributes: Detail-oriented, commercially minded, proactive, and able to manage multiple projects in a fast-paced global environment
Communication: Excellent stakeholder management and cross-functional collaboration skills


Contact JADE GELDENHUYS on , quoting the Ref: CTD000368.

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