SUMMARY:
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POSITION INFO:
Durban | Meat Industry | Digital Retail | Strategy Meets Execution
Our client is looking for a skilled E-Commerce Specialist to take the lead on all things online retail. You’ll manage the full e-commerce ecosystem, from strategy to execution, and play a key role in driving growth, improving customer experience, and optimising every step of the digital sales funnel.
If you're both analytical and creative, understand what makes users click, and can turn browsers into buyers, we want to hear from you.
What you’ll do:
- Own and drive the e-commerce strategy to boost online sales and customer engagement
- Manage the daily operations of the online store from product listings and pricing to promotions and updates
- Work cross-functionally with marketing, operations, and logistics to ensure a seamless online shopping experience
- Track and analyse performance data (traffic, conversion rates, customer trends, etc.) to make smart, data-driven decisions
- Execute digital marketing tactics including SEO, SEM, email, and paid campaigns to drive quality traffic
- Optimise the site’s user experience, mobile responsiveness, and conversion journey
- Handle third-party integrations (payment gateways, courier services, platform vendors)
- Run A/B testing and implement conversion rate optimisation (CRO) strategies
- Stay ahead of e-commerce trends, tools, and customer expectations
- Lead seasonal and promotional campaigns from planning to reporting
- Troubleshoot and resolve e-commerce platform issues quickly and efficiently
- Manage and regularly update product details, images, and pricing across the store
- Collaborate with fulfilment teams to ensure smooth order processing and delivery
What we’re looking for:
- Bachelor’s degree in Business, Marketing, E-Commerce, IT, or a related field.
- 3-5 years of experience as an e-commerce manager or in a similar e-commerce or digital marketing role.
- Strong understanding of online sales platforms (WooCommerce) and digital marketing strategies.
- Expertise in digital marketing techniques, including SEO, SEM, and social media marketing.
- Proficient in web analytics tools (e.g., Google Analytics) and e-commerce tracking tools.
- Knowledge of UX/UI principles and how they impact online sales.
- Strong problem-solving skills and ability to adapt to a fast-paced, evolving industry.
- Solid communication and organisational skills, with the ability to manage multiple projects simultaneously.
- Familiarity with e-commerce trends such as personalisation, chatbots, or AI-driven shopping experiences.
This is a hands-on, high-impact role where your ideas and execution can make a real difference to the growth of a dynamic brand.
