Head Of Marketing

SUMMARY:
We’re Hiring | Head of Marketing

POSITION INFO:
📍 Cape Town, South Africa | Hybrid working - 4 days in office Are you a strategic marketing leader with a strong B2B background, commercial acumen and a passion for building brands that drive business growth? Our client is seeking an experienced Head of Marketing to lead marketing strategy and execution for a leading digital platform operating within the property and real estate sector. This is an exciting opportunity to shape brand positioning, accelerate B2B growth and lead a high-performing marketing team in a fast-paced, technology-driven environment. The Role You will own the integrated marketing strategy, with a strong focus on B2B market penetration, revenue enablement, customer acquisition and retention. Working closely with Sales, Product, Data, CRM and other cross-functional teams, you will translate marketing strategy into measurable commercial outcomes. Key Responsibilities Develop and execute an integrated B2B marketing strategy aligned with business objectives. Drive brand positioning, market differentiation and commercial growth. Lead go-to-market strategies, product marketing, PR, events, partnerships and sales enablement. Develop initiatives that strengthen client acquisition, onboarding, retention and lifetime value. Establish performance measurement frameworks to track marketing effectiveness, brand equity and return on investment. Manage marketing budgets and optimise investment to deliver measurable business impact. Lead, mentor and develop a high-performing marketing team. Collaborate with senior stakeholders and cross-functional teams to deliver strategic priorities. Use data, experimentation and customer insights to identify new growth opportunities. Present marketing performance, progress against objectives and commercial outcomes to executive stakeholders. What We're Looking For 12+ years of marketing experience , with a strong background in B2B marketing strategy. At least 5 years' experience leading and developing marketing teams . Proven experience in B2B brand management, go-to-market strategy and commercial marketing. A track record of driving customer acquisition, retention and revenue growth. Experience managing substantial marketing budgets and measuring ROI. Strong analytical skills, with the ability to translate complex data into actionable business insights. Exceptional communication, storytelling and stakeholder management capabilities. A collaborative, resilient and commercially minded leader who thrives in a dynamic, matrixed environment. Experience in real estate, property technology or a related digital platform environment would be advantageous. The Opportunity Lead marketing for a prominent digital platform in a competitive market. Shape strategic B2B growth initiatives and influence business performance. Work within an innovative, technology-led environment with broader global exposure. Enjoy a flexible working approach, with four days in the Cape Town office. Benefit from performance-based incentives and a comprehensive benefits offering. Interested in taking the next step in your marketing leadership career? 📩 Get in touch via direct message #Hiring #HeadOfMarketing #MarketingLeadership #B2BMarketing #DigitalMarketing #BrandStrategy #MarketingJobs #CapeTownJobs