Paid Media Specialist

Recruiter:

Communicate Recruitment

Job Ref:

CTD000415/PKN

Date posted:

Friday, April 10, 2026

Location:

Cape Town, South Africa

SUMMARY:
An established digital business is looking for a performanceâfocused Paid Media Specialist to manage and scale paid advertising across multiple platforms. This role is ideal for someone who enjoys working handsâon with data, testing, optimisation, and measurable results.
You’ll be responsible for planning, running, and refining paid campaigns across search and social, working closely with creative teams to ensure campaigns are both effective and well aligned.

POSITION INFO:

What You'll Be Responsible For:
Owning paid media campaigns across platforms such as Google, Meta, LinkedIn, and TikTok
Continuously improving campaign performance across key metrics including CTR, CPA, CPC, and ROAS
Managing and pacing budgets to ensure spend efficiency and maximum return
Testing and optimising ads, audiences, and landing pages through structured experimentation
Producing clear and meaningful performance insights for internal stakeholders
Staying on top of platform changes, new features, and paid media best practices
Partnering with creatives and content teams to ensure messaging consistency and impact

What We're Looking For:
2–5+ years’ experience managing paid digital campaigns
Strong working knowledge of Google Ads, Meta Ads, and LinkedIn Campaign Manager
Practical experience using GA4, Google Tag Manager, and data visualisation tools
Solid understanding of conversion tracking, attribution, and measurement frameworks
Excellent attention to detail, strong time management, and resilience under pressure

Let us assist you with your Digital career!

Similar jobs you might be interested in:

Paid Media Specialist
Location: Cape Town
Salary:
An established digital business is looking for a performanceâfocused paid media specialist to manage and scale paid advertising across multiple platforms. This role is ideal for someone who enjoys working handsâon with data, testing, optimisation, and measurable results.You’ll be responsible for planning, running, and refining paid campaigns across search and social, working closely with...
2 days ago

Marketing Data Analyst
Location: Cape Town
Salary:
2 days ago

BRAND MANAGER to be based in Parow Industria, Cape Town
Location: Cape Town
Salary: Monthly
BRAND MANAGER to be based in Parow Industria, Cape TownOur client, a leading South African sleep solutions retailer, is seeking a dynamic Brand Manager who can turn strategy into action and drive marketing initiatives that deliver real commercial results. This is a fast-paced, hands-on role for someone who can bridge the gap between brand, marketing, and retail performance, while leading...
5 days ago

Creative Lead
Location: Capetown
Salary: Market Related
Creative Lead
11 days ago

Marketing Manager
Location: Milnerton
Salary: Monthly
Travel & Touring Company specialise in creating exceptional tailor-made African Safaris based in Milnerton, Cape Town is looking for a Marketing Manager. Responsible for driving qualified lead generation, brand growth, and revenue contribution for through a modern, data-driven marketing strategy. The role focuses on growing demand in key international markets through a mix of digita...
20 days ago

SEO and Digital Marketing Services Consultant
Location: Stellenbosch
Salary:
We are looking for a results-driven SEO and Digital Marketing specialist to help grow the global online presence of our client located in Techno Park, Stellenbosch. They are a leading technology company in sports performance tracking.This is a flexible opportunity suitable for full-time, half-day, or freelance/contract professionals who are passionate about driving measurable results through...
27 days ago

Marketing and Social Media Coordinator - Durbanville
Location: Cape Town
Salary:
Our client, a Digital Marketing Agency, is looking for a Marketing and Social media Coordinator for an in-office role to be based in Durbnaville
5 days ago

Brand Manager – Premium Skincare
Location: Cape Town
Salary:
40 days ago

Marketing Campaign and Analytics Manager
Location: Cape Town
Salary:
Weâre looking for a Marketing Campaign & Analytics Manager to plan, execute, and optimise integrated marketing campaigns that drive awareness, engagement, adoption, and revenue. Youâll work closely with Growth, Product Marketing, Sales, and Customer Success to deliver data-driven, scalable campaigns across the full funnelKey responsibilitiesDevelop and manage integrated campaign strategies ali...
48 days ago

Hotel Marketing Manager
Location: Bantry Bay
Salary: Market related
Ensure that the brand and marketing strategy is aligned, consistently implemented, and commercially
55 days ago