Product Lead: Community

 

Recruiter:

Babantle Experts

Job Ref:

Product Lead: Commun..

Date posted:

Sunday, June 5, 2022

Location:

Pretoria, South Africa

Salary:

Negotiable


JOB SUMMARY:
Manage and lead the Community team the successful growth and health of various online communities. Growing, strengthening and maintaining relationships with key clients.

JOB DESCRIPTION:

  • Ensure the execution of the bespoke client community management strategy is carried outthrough:
    • Online database / profile management;
    • Engagement Tracking;
    • Prepare Engagement activities;
    • Creating content that aligns with community interests;
    • Creating Content Pieces aligned to engagement strategy;
    • Writing Blog posts;
    • Long-term storyline development (aimed at increasing engagement)
    • Designing and deploying member profiling activities and gamification elements and;
    • Online community portal design and management.
  • Developing and presenting community management reports for the clients and management team.
  • Growing, strengthening and maintaining relationships with key clients.
  • Ensuring long-term community growth.
  • Ensure memorable, pleasant community member experiences.
  • Setting, planning, and implementing engagement activities, communication campaigns and strategies.
  • Manage and lead the community consultants and administrators to ensure that projects are executed within a specific time frame.
  • Managing the brand’s overall presence on social media, ensuring content is on-brand, and protecting the integrity of the brand where necessary.
  • Support community administrators in monitoring of comments, messages, posts, and questions from the community members and responding to them timeously and in a manner that resonates with our community values.
  • Regular reporting to the community manager as well as research project teams in term of project timelines and deliverables.
  • Innovating new digital capabilities and offerings.
  • Managing the production of digital content as per the content plan, by utilizing the in-housecreative resources, including design & copywriting

Requirements:

  • Minimum B-degree in Business Management/ Communications/ Marketing or related qualification.
  • Minimum of five (5) to eight (8) years working experience in social media and digital marketing experience for well-known brands.
  • Good all-round digital knowledge and PR experience
  • Experience in planning and leading community initiatives
  • Ability to identify and track relevant community KPIs
  • Experience of working in a Customer Experience and or consulting environment; especially
  • Marketing Research Consulting would be an added advantage.

 

NB! This job is now closed. You can apply for other jobs by uploading your CV.



 

 

 

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