Social Media and Content Manager - Port Elizabeth

SUMMARY:
Own the voice of multiple FMCG brands — we’re looking for a hands‑on Social Media & Content Manager to lead content, creators, and community engagement from Port Elizabeth.”

POSITION INFO:
A fast‑growing FMCG business is seeking a Social Media & Content Manager to own and run all social channels, content creation, scheduled email marketing, and AI customer engagement across multiple brands. This is a hands‑on, end‑to‑end role responsible for planning, creating, publishing, and reporting on social and digital content performance. The successful candidate will manage brand social calendars, coordinate creators and influencers, ensure compliance with advertising and age‑restriction rules, and deliver measurable audience growth and engagement. They will work closely with the Brand & Trade Marketing Manager, Designer, and Commercial Operations Manager to translate brand strategy into consistent, high‑impact digital presence. PLEASENOTE THAT THE ROLE IS OFFICE BASED IN PORT ELIZABERTH Normal office hours will apply plus evening and weekend community‑monitoring rota during launches, campaigns, and peak periods (e.g. Black Friday, December) Key Responsibilities Plan and execute monthly social content calendars per brand and platform. Create and publish approved content across Instagram, Facebook, TikTok, LinkedIn, and other platforms. Write copy, shoot and edit short‑form video, and capture product photography. Manage influencer and creator campaigns from brief to payment. Administer all social and ad accounts securely under company ownership. Develop and apply community management standards per brand. Plan and send scheduled marketing emails per brand, ensuring POPIA compliance. Manage the AI responder's knowledge base, tone, and escalation rules. Deliver monthly social reports per brand, covering followers, reach, engagement, sentiment, and conversions. Align social calendars with trade marketing, design, and e‑commerce promotional schedules. Required Skills & Experience Matric plus a diploma, degree, or recognised certificate in marketing, communications, journalism, or digital media. Minimum 3 years' hands‑on social media management for a brand or business, including at least 1 year owning the content calendar and publishing across three or more platforms. Proven portfolio of brand content personally created, with reach and engagement metrics. Experience in community management, influencer coordination, and campaign reporting. Hands‑on administration of Meta Business Suite and TikTok business accounts. Short‑form video creation and confident copywriting. Experience running scheduled email marketing campaigns and reporting on results. Strong written English and ability to write in multiple brand voices. Based in Port Elizabeth and able to work office‑based with occasional evening\/weekend monitoring. Preferred Experience: Social media for age‑restricted or regulated products (vaping, tobacco, liquor, gambling). US audience or creator experience, including FTC disclosure rules. Launching brand social accounts from zero. Chatbot or AI responder setup and management. Paid social campaign management and reporting. Familiarity with scheduling tools (Later, Hootsuite, Sprout Social) and creative tools (Canva, Adobe). Multi‑brand FMCG social media experience, ideally in a founder‑led business. SA Citizens only Must reside in the Greater Port Elizabth area Must be Criminal and Credit Clear Assessment Process Shortlisted candidates will complete a practical assessment covering content planning, compliance review, community management, AI responder evaluation, and reporting accuracy, followed by a final interview with the Commercial Operations Manager and Founder. Qualifying Questions Have you personally managed brand social media accounts end‑to‑end, including planning, content creation, publishing, and reporting? Can you demonstrate experience coordinating influencers or creators and ensuring compliance with advertising and disclosure rules? Are you based in Port Elizabeth and able to work office‑based with flexibility for evening and weekend monitoring during campaigns?