Trade Marketing Manager

Recruiter:

Recruitment Dynamix (Pty) Ltd

Job Ref:

FMCG Trade Marketing

Date posted:

Wednesday, March 27, 2024

Location:

Johannesburg, South Africa

Salary:

Market related

SUMMARY:
FMCG - Trade Marketing Manager

POSITION INFO:

Developing integrated business plans across multiple channels to equip sales and multi-functional resources with the strategic plans, initiatives, customer launch proposals, sales targets (pricing, shelving, in-store activations and merchandising) to ensure unity with the business

Lead the shopper based plans within all key customers. Shopper Marketing data interpretation and presentation of insights

Ensure category growth by working closely with multiple internal resources to maximise brand equity with customers, shoppers and consumers

Lead monthly sales review process

Manage trade spend budget

Create and execute picture of success to enable excellence in execution of all commercial activities

Responsibiity: Drive margins strategically across multiple channels by identifying gaps in the marketplace

Degree

3+ years in Shopper /Customer Marketing / Trade Marketing / Category or Commercial Roles within the FMCG market

Strong Commercial understanding of business and other functions (Sales, Marketing, Customer, Finance and Supply Chain)

FMCG industry experience a must

NB! This job is now closed. You can apply for other jobs by uploading your CV.

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