Brand Manager

Our client, a manufacturing concern based in Stellenbosch is seeking a dynamic and energetic Brand Manager to join their Johannesburg team.

The successful candidate will have a good understanding of the FMCG market and consumer behaviour. Superior EQ and exceptional communication skills are required to engage with a broad variety of stakeholders. The ability to conceptualize, plan and implement creative marketing plans will be key for this role.

KEY PERFORMANCE AREAS

• Create brand plans – conduct market research, understand strategic requirement, compile and create social media strategy,
• Implement brand plans - ensure necessary resources are procured, ensure timeous execution of brand strategies, monitor and measure success of strategies
• Continuously monitor brand health – regularly conduct trade inspections, take cognisance of sales feedback, routinely conduct product audits to assess relevance, packaging, content, pricing and positioning
• Assist with sales administration – customer and rep queries
• Assist with all aspects of brand support – compile customer requests, promo material briefs, liaise with designer, obtain quotes, develop and manage brand ambassador program
• Liaise closely with all role players in sales & marketing process internally and externally (ad agency, PR, suppliers, distributors)
• Assist with new product development – identify new product opportunities, create NPD briefs, compile new product launch plans

REQUIREMENTS

• Tertiary qualification in Marketing, Commerce or Business
• Minimum 3 years’ experience in similar role in FMCG / Retail environment
• FMCG/Retail experience and knowledge
• Knowledge of beverage industry - beneficial
• Outstanding computer literacy: MS Office (Excel & PowerPoint)
• Excellent written and verbal communication skills, proficiency in an African language a definite advantage
• Valid driver’s license and own reliable transport
• Enthusiasm for all aspects of brand development
• Strong strategic thinking and creative skills
• Commercial acumen
• Sales and marketing insight
• Strong people and relationship skills
• Demonstrate leadership qualities
• Strong administrative and analytical skills

SALARY

Competitive market related salary

Please use the following reference number in the subject line of your email: CR550 when applying for this position. Please submit your CV, salary expectation and notice period in Word Format to Kindly consider your application unsuccessful should you not receive feedback within 1 week.