Insights & Strategy Lead (Retail Media)

Recruiter:

Communicate Recruitment

Job Ref:

CTD000181/JG

Date posted:

Friday, September 26, 2025

Location:

Cape Town, South Africa

SUMMARY:
Are you a strategic thinker passionate about turning data into powerful business insights? We are seeking an Insights & Strategy Lead to become the intelligence engine for a leading retail media network. In this pivotal role, you will go beyond standard reporting to uncover deep consumer and media trends, shaping future campaign strategies and driving data-informed decision-making for major FMCG brands. You will lead a small team and collaborate with senior stakeholders to define and deliver a best-in-class insight proposition.

POSITION INFO:

Analyse complex media data from multiple sources (including econometrics and AI modelling) to create holistic, actionable insights and recommendations
Lead the development and implementation of the insight and planning roadmap, identifying new partnerships and opportunities
Oversee post-campaign analysis, ensuring robust methodology and clear communication of results to clients and internal teams
Champion an insight-driven culture by developing training materials and elevating the team's understanding of retail media trends
Deliver strategic insights to senior client stakeholders, building trusted relationships and acting as a key advisor

Skills & Experience (Not negotiable):
6-8 years of experience in insights, media planning, or analytics within the retail, marketing, or media industries
Proven experience managing and leading a team
An in-depth understanding of marketing theory, media planning, and channel measurement solutions
Demonstrable ability to interpret complex data and translate it into compelling, actionable business strategies
A Bachelor’s degree in Marketing, Business Analytics, Statistics, Economics, or a related field

Contact JADE GELDENHUYS on , quoting the Ref: CTD000181.

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