Tagging & Tracking Lead

Technical lead for tagging implementation across the business (web and app), Ensures the quality and accuracy of data within analytics platforms and reports, Create bespoke tracking code for a complex implementation of Adobe Analytics /, Google Analytics via different Tag Management Systems, QA test the existing implementation, continuously driving improvement and optimizing data flows., Creation and maintenance of documentation on tagging infrastructure/environment
Help define requirements and support business partners to accurately track and report on marketing campaigns, initiatives and experiences across our digital channels.

Skills &C# and .Net Framework
Proficiency with JavaScript, HTML and 3rd party tagging.
Working knowledge of data collection and data quality principles
Proficiency in Tag Management software (e. g. Adobe Launch, Google Tag Manager) essential
Experience working with an enterprise web analytics platform (Google Analytics, Adobe Analytics, etc.) including data taxonomy design
Strong business analyst skills; conducting feasibility analysis, requirements gathering, solution implementation
Ad Serving platforms (Double Click, Ad Tech, Atlas) knowledge a plus

Personal attributes:
A confident individual with a friendly personality, drive, energy, and enthusiasm together with a strong personal commitment to the delivery of high standards in a timely, efficient, and friendly manner who works in alignment with the company policies and procedures. An individual that possesses great problem-solving skills & an ability to work with little to no supervision.

Although you may not meet all the requirements needed, please still consider sending through your CV as we have many roles available and could possibly find another great opportunity for you!!


Contact JESSE WILLIAMS on or quoting Ref: CTI000855.

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